194: Why Niching Down Isn't What Social Media Managers Think It Is
The bit most social media managers get wrong about niching down is thinking it's about the clients they're allowed to work with. It's not. In this episode we're diving into why niching is so crucial a...
30 Kesä 18min
193: Atomicon 2026: the biggest takeaways for freelance social media managers
We are just back from Atomicon, and one theme that ran through the whole event: use AI, but stay human. Get that balance right, and you stand out. Get it wrong, and you don't. In this episde we're unp...
23 Kesä 26min
192: What freelance social media managers can learn from this year's biggest social media launches
We pulled apart the two biggest launches of 2026 (so far) to share the bits you can actually use in your own marketing, no matter how small your audience or your ads budget.We're 'yapping' about:→ How...
16 Kesä 29min
191: Are You Charging Enough? Early Insights From The State Of Freelance Social Media Management Survey
We've been running the biggest survey of its kind in the freelance social media management world, and the early results are already throwing up some uncomfortable questions about what we're charging, ...
9 Kesä 26min
190: 5 Awkward AI Questions Your Clients Are About To Ask (And How To Answer Them)
Your clients are using AI. Which means sooner or later, they're going to start asking you about it, and those conversations can get a bit awkward if you're not ready. In this episode, we walk you thro...
2 Kesä 19min
189: You Don't Have to Be Working to Make Sales This Summer (Here's How)
Every summer, freelance social media managers brace themselves for an income dip. They assume it's the cost of taking a break. It's not. It's the cost of not planning for one.In this episode, we're ch...
26 Touko 17min
188: Three Email Marketing Mindset Shifts Every Freelance SMM Needs to Hear
You probably already know how important email marketing is for social media freelancers, but if you're still not doing it (or doing enough of it), this episode is for you.In this episode, we're chatti...
19 Touko 17min
