Spotify 🔜 Apple Podcasts HLS, Podcasts Grab Ad-Avoiders, & More

Today in the business of podcasting:

Spotify has officially integrated five new hosting platforms into its video distribution ecosystem and announced that Spotify-hosted podcasts will gain support for Apple Podcasts' HLS video technology, enabling video distribution to Apple Podcasts without changing existing setups.
New research from Sound Insights finds that 79% of U.K. podcast listeners recall an ad heard in the past week, outperforming most media in a country where nearly half of adults cannot recall any brand advertising, with podcast ad recall among 18-to-34-year-olds surpassing broadcast TV.
RAJAR Q1 2026 data shows U.K. radio weekly reach growing slightly year over year at 87% of the population, with 27% of adults listening to podcasts each week and 11% of podcast listeners reporting no traditional radio consumption.
Streamonomics reports the top eight U.S. streamers posted a combined $9.8 billion in Q1 2026 profits, a 54% increase from 2025, while the Attention 20 index of top global attention economy companies reached $20 trillion in enterprise value.
Japan's inaugural PODCAST EXPO 2026 drew 12,713 attendees across two days in Tokyo, bringing together podcast creators, listeners, and industry professionals in what organizers describe as Japan's largest podcast festival to date.

To find links to these, and every article covered in today's episode, click here. You can also subscribe to The Download's newsletter to receive the full issue straight to your email inbox every day.

Tämä jakso on lisätty Podme-palveluun avoimen RSS-syötteen kautta eikä se ole Podmen omaa tuotantoa. Siksi jakso saattaa sisältää mainontaa.

Jaksot(1089)

The New Rules of Podcast Advertising, Automating the Average, & More

This week in the business of podcasting:Tom Webster says AI is the average machine, so podcasters should hand it routine work like show notes and ad operations and protect the host-read ad and the sho...

9 Loka 11min

Resetting Podcasting's Thermostat, Ad Spend Increase, & More

Today in the business of podcasting:Tom Webster says AI is the average machine, so hand it the routine podcasting work like show notes, transcripts and ad ops, and protect the human work of host-read ...

8 Loka 6min

Reset Your Thermostat

This week Tom Webster reports back from Denver, where Content Marketing World, LIONS, and The Market Research Event shared one expo floor and nearly every booth was selling an AI-augmented something. ...

8 Loka 10min

Canadian Listeners on AI Audio, Apple's Ad Tech Blocklist, & More

Today in the business of podcasting:A Signal Hill Insights survey of 6,161 Canadians finds AM/FM radio still holds 46% of in-car listening, while 68% of Canadians dislike AI-generated podcasts and onl...

7 Loka 7min

Lessons on Podcast Impressions, Barometer Brand Suitability on Amazon Ads, & More

Today in the business of podcasting:Sounds Profitable Partner Tom Webster and ADOPTER Media's Glenn Rubenstein host a free webinar on October 13 at 2:00 p.m. ET, using new Podcast Atlas analysis to pr...

6 Loka 7min

Industry Leaders on Scale, Podcast Landscape 2026 Debuts, & More

This week in the business of podcasting:Sounds Profitable's Podcast Landscape 2026 shows podcast reach holding steady at 74% of U.S. adults, while Netflix debuts as the third most-used podcast platfor...

2 Loka 9min

The Podcast Landscape 2026 Pt. 1, Podcasting's Place in the Mix, & More

Today in the business of podcasting:Sounds Profitable's Podcast Landscape 2026 finds U.S. podcast reach holding steady at 74% of adults, with Netflix arriving as a top-three platform and weekly video ...

1 Loka 7min

The Podcast Landscape 2026 - The Core Numbers

This week Tom Webster shares Part One of The Podcast Landscape 2026, our annual study of how Americans consume podcasts, drawn from a census-weighted survey of 5,473 US adults. Podcasting's audience i...

1 Loka 3min