83. Creating a Sustainable Work Culture in the Outdoor Industry with Gina McClard
Outdoor Minimalist24 Huhti 2023

83. Creating a Sustainable Work Culture in the Outdoor Industry with Gina McClard

In episode 83 of the Outdoor Minimalist podcast, I had the pleasure of sitting down with two individuals working together to create more equity in the workplace and answering the question: how are people a part of sustainability in the outdoor industry?

Respect Outside founders Gina McClard, J.D., and Jim Miller recognized the need for consulting and employee trainings designed for the kinds of bold and adventurous individuals who make their home in the outdoors industry, and so they endeavored to develop a curriculum based on a philosophy of respect and equity and in the workplace. #EquityThroughAction

Gina McClard has been on a mission to end sexual and gender-based violence for over three decades. As a licensed member of the Oregon (1997) and Illinois (1994) State Bar Associations, she has used her career to champion for the rights of women and underserved groups as a victim’s advocate, legislative consultant, and legal counsel in the public, private, and non-profit sectors. From her time at a research outpost in Antarctica to her founding of Red Earth Rising, a nonprofit providing critical resources and support services to women and girls in Ugandan refugee camps, her passion for justice and adventurous spirit have taken her down many paths less traveled. She brings with her an intimate and in-depth knowledge of the culture and legalities of sexual misconduct and violence, as well as decades of experience in how to mitigate and address misconduct in the workplace and beyond.

Jim is a graduate of California State University and a lifelong lover of the outdoors. His thirty-year career as a member of the outdoor recreation industry includes raft guiding for Mountain Travel-Sobek, marketing and retail training initiatives for brands such as Yakima Racks and Werner Paddles, ownership of a multi-unit retail specialty store, and consulting to manufacturers and retailers in the outdoor and action-sports areas. In his time in the industry, Jim has seen several game-changing initiatives implemented, which have driven outdoor companies to the forefront of social awareness and worklife culture. These industry values are what first attracted him, and it is these values which he seeks to advance by creating real change in the ways people of different genders relate and interact while at work.

INSTAGRAM: ⁠⁠⁠⁠⁠⁠https://www.instagram.com/outdoor.minimalist.book/⁠⁠⁠⁠⁠⁠

WEBSITE: ⁠⁠⁠⁠⁠⁠https://www.theoutdoorminimalist.com/⁠⁠⁠⁠⁠⁠

YOUTUBE: ⁠⁠⁠⁠⁠⁠https://www.youtube.com/@theoutdoorminimalist⁠⁠⁠⁠⁠⁠

ORDER THE BOOK: ⁠⁠⁠⁠⁠⁠https://www.theoutdoorminimalist.com/book⁠⁠⁠⁠⁠

VENMO: ⁠⁠@OutdoorMinimalist ---------------

RESPECT OUTSIDE

WEBSITE: https://respectoutside.com/

LINKEDIN: https://www.linkedin.com/company/respect-outside

INSTAGRAM: @respectoutside

FACEBOOK: https://www.facebook.com/respectoutside/

EMAIL: Jim@respectoutside.com

PHONE: 541 410 5576

Jaksot(260)

1. What is Outdoor Minimalism?

1. What is Outdoor Minimalism?

What is outdoor minimalism? First and foremost, it is a lifestyle. It is a mindset shift that roots all of our outdoor recreation activities in minimalist philosophies. It is a way to combine minimalism, environmentalism, mindfulness, and essentialism and meld it into all of our outdoor pursuits. That's all easy to say, but how do you do it? To help you skip the learning curve I waded through, I wrote "Outdoor Minimalist: Waste Less Hiking, Camping, and Backpacking," your go-to handbook for how to lessen your impact as you play outside even before you hit the trail. The book is ideal for any outdoor enthusiast looking to enrich their experience and put these practices into place. The podcast then can be seen as an expansion of the book and a way to make the information more accessible through conversation. INSTAGRAM: https://www.instagram.com/outdoor.minimalist.book/ WEBSITE: https://www.theoutdoorminimalist.com/ ORDER THE BOOK: https://www.theoutdoorminimalist.com/book YOUTUBE: @theoutdoorminimalist

4 Loka 202116min

2. 7Rs: Reduce, Refuse, Rethink

2. 7Rs: Reduce, Refuse, Rethink

The 7R's of Outdoor Minimalist serve as the framework of these concepts and are the stepping stones to implementing Outdoor Minimalist pursuits into your life. The 7R's of Outdoor Minimalism include: Reduce Refuse Rethink Repair Rehome/Repurpose Remove Restore In episode 2 of the Outdoor Minimalist Podcast, I'm exploring the first three Rs: Reduce, Refuse, and Rethink. You'll learn how they differ from the original 3Rs you may be familiar with, how these Rs serve as the backbone of Outdoor Minimalism, and why they're important in any outdoor pursuit. INSTAGRAM: https://www.instagram.com/outdoor.minimalist.book/ WEBSITE: https://www.theoutdoorminimalist.com/ ORDER THE BOOK: https://www.theoutdoorminimalist.com/book YOUTUBE: @theoutdoorminimalist ------------------------------- EPISODE RESOURCES PATAGONIA COMMON THREADS INITIATIVE PATAGONIA 'DONT BUY THIS JACKET' AD HOW TO SAVE A PLANET: Is Your Carbon Footprint BS? SOURCES History.com - When Did Americans Start Recycling? NRDC.org - Reduce, Reuse, Recycle. Most of All, Reduce. RecycleNation - The History of the Three R's

4 Loka 202119min

4. 7Rs: Repair with Rudy Glocker

4. 7Rs: Repair with Rudy Glocker

The 7R's of Outdoor Minimalist serve as the framework of these concepts and are the stepping stones to implementing Outdoor Minimalist pursuits into your life. The 7R's of Outdoor Minimalism include: Reduce Refuse Rethink Repair Rehome/Repurpose Remove Restore In episode 4 of the Outdoor Minimalist Podcast, I will be exploring the third R and the concept of Repair in the outdoor industry with the help of Rudy Glocker. Rudy Glocker is the founder of Burgeon Outdoor. Rudy founded Burgeon to create a better tomorrow for mountain communities such as Lincoln, NH where they are located. Burgeon accomplishes its mission by making its products locally and contributing 5% of its sales to environmental and community efforts. INSTAGRAM: https://www.instagram.com/outdoor.minimalist.book/ WEBSITE: https://www.theoutdoorminimalist.com/ ORDER THE BOOK: https://www.theoutdoorminimalist.com/book YOUTUBE: @theoutdoorminimalist ----------------------------- BURGEON OUTDOOR WEBSITE: https://www.burgeonoutdoor.com/ BURGEON OUTDOOR INSTAGRAM: https://www.instagram.com/burgeonoutdoor/ SOURCES McKinsey & Company - Fashion on Climate [episode statistics from the McKinsey & Company Report, not Greenpeace. I misspoke during the recording.] Greenpeace - Detox My Fashion

4 Loka 202148min

3. How to Identify Sustainable Product Materials with Mary Swanson

3. How to Identify Sustainable Product Materials with Mary Swanson

In episode 3 of the Outdoor Minimalist Podcast, I will be discussing how consumers and brands can take steps to identify more sustainable product materials. This is a big topic that I felt was best discussed with an industry expert like Mary Swanson. Mary is the CEO and a co-founder of Lava Linens. Together, she, her mom, Sheila, and sister, Caitlin, create durable, luxurious adventure towels powered by flax and hemp - two of Earth's most impressive fibers. Lava Linens' aim is to be as sustainable and responsible as possible - not succumbing to the pressures of fast fashion nor to the norms of the outdoor industry while still creating high-performing, valuable pieces of outdoor gear. INSTAGRAM: https://www.instagram.com/outdoor.minimalist.book/ WEBSITE: https://www.theoutdoorminimalist.com/ ORDER THE BOOK: https://www.theoutdoorminimalist.com/book YOUTUBE: @theoutdoorminimalist ---------------------------------- Get 15% off Lava Linens towels with the discount code OUTDOORMINIMALIST LAVA LINENS WEBSITE: https://shoplavalinens.com/ LAVA LINENS INSTAGRAM: https://www.instagram.com/lavalinens/

4 Loka 202147min

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