How to Grow a Podcast When Nobody Knows It Exists—Adam Torres | Ep 105

How to Grow a Podcast When Nobody Knows It Exists—Adam Torres | Ep 105

In this episode of Wisdom Journey, I sit down with Adam Torres, co-founder of Mission Matters Media, bestselling author of One Billion Podcast, and host of a top 1.5% podcast.

Adam shares a powerful reminder for podcasters and creators: before obsessing over AI, tools, and content hacks, start by telling real people about your show. We talk about offline podcast growth, business cards, flyers, QR codes, finding local guests, building relationships, asking for sponsorships, and treating your podcast like a real business.


Connect with Adam Torres

Instagram: https://www.instagram.com/askadamtorres

Get Adam’s book: https://1billionpodcasts.com/


Join my newsletter

Get more lessons, experiments, and resources from my journey of building an online business: https://wisdom.beehiiv.com/


Chapters

00:00 Introduction to Wisdom Journey

01:08 Adam Torres on growing from top 2% to top 1.5%

02:15 How Adam uses AI in his media company

04:07 Why small podcasters should stop hiding their show

05:13 How to get your first real listeners offline

08:27 Why relationships matter more than social media likes

10:49 Adam’s poker chip and business card promotion strategy

14:21 How to find local podcast guests

17:49 Why flyers and QR codes still work

20:25 Adam’s free book and podcast monetization playbook

26:20 Why most podcasters do not make money

29:11 How Mission Matters Media became a media company

34:40 How to promote your podcast in the right places

36:37 Where to connect with Adam

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