S6 Episode 28: Business Builder - The Surprising Power of Boundaries in Building a Sustainable Coaching Business with Frances Fogel

This episode features Frances Fogel, a marketing expert dedicated to ethical coaching. Despite a technical glitch, Claire Pedrick and Frances have time to explore how coaches can build sustainable businesses that honour their boundaries and values.

Frances’ community is https://betterbolderbraver.com/ If you’re in Claire’s community, we will be sharing with you a special offer for BBB https://www.patreon.com/c/clairepedrick

Learning:

• The importance of seeing ourselves as a guide, not the hero
• How ethical marketing is about asking good questions and knowing when stories are about the thinker, not the coach.
• Building a sustainable coaching business involves clear boundaries, focusing on quality over quantity, and intentional time-off.
• Recognising the stages of awareness and tailoring marketing efforts accordingly.
• The value of understanding personal needs, limits, and boundaries for long-term success.
• Practical tools include Frances’ “starting with the numbers” guide for business planning and the five P's of positioning (persona, personality, product, price, purpose).

Contact:

• Contact Frances through Linked In https://www.linkedin.com/in/francesfogel/
• Contact Claire by emailing info@3dcoaching.com or join our coaching community where you can talk with other listeners.

Further Information:

• Subscribe or follow The Coaching Inn on your podcast platform or our YouTube Channel to hear or see new episodes as they drop.
• Find out more about 3D Coaching and get new ideas and offers in our weekly email.

Keywords:

coaching, business builder, ethical marketing, storytelling, sustainability, boundaries, client awareness, personal growth, integrity, slow growth, authentic business, marketing strategies, coaching success, personal needs, business planning, positioning, client attraction, sustainable coaching, marketing confidence, coaching practice

We love having a variety of guests join us! Please remember that inviting someone to participate does not mean we necessarily endorse their views or opinions. We believe in open conversation and sharing different perspectives.