BEST Way to Create Authority in a New Market | Spotify Video Exclusive

BEST Way to Create Authority in a New Market | Spotify Video Exclusive

"I think that you have to build more authority or credibility with the client prior to selling them." Today, Leila (@LeilaHormozi) shares valuable insights on how to effectively communicate the value of a new product in a market that is not familiar with it. She emphasizes the importance of building authority and credibility with potential clients before selling to them to increase their trust in the product. Welcome to Build where we talk about the lessons I have learned in scaling big businesses, gaining millions in sales, and helping our portfolio companies do the same. Buckle up, because we’re creating an unshakeable business. Timestamps: (0:23) - Educate market to understand product value (1:40) - Over-emphasize education for buyers (2:36) - Bridge authority gap, associate with new domain (3:19) - Make self an authority to gain trust in new product Follow Leila Hormozi’s Socials: LinkedIn | Instagram | YouTube | Twitter | Acquisition

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Jaksot(473)

Right People, Right Seat | BUILD

Right People, Right Seat | BUILD

Read the unfiltered memos I send my team as we scale Acquisition.com to $1B+: https://leilahormozi.com/subscribe More effort, hours, coaching, or feedback won’t fix a placement problem. In this episo...

2 Syys 22min

You're Not Empathetic. You're Just Scared to Disappoint People | Ep. 384

You're Not Empathetic. You're Just Scared to Disappoint People | Ep. 384

Read the unfiltered memos I send my team as we scale Acquisition.com to $1B+: https://leilahormozi.com/subscribe   Guilt controls more decisions than most people realize. In this episode, Leila reveal...

19 Elo 16min

How to Win the Season You’re Currently In | Ep. 383

How to Win the Season You’re Currently In | Ep. 383

Read the unfiltered memos I send my team as we scale Acquisition.com to $1B+: https://leilahormozi.com/subscribe   The real reason most people feel like they're failing at balance has nothing to do wi...

5 Elo 13min

You Will Feel Like a Bad Business Owner, and That’s Okay | Ep. 382

You Will Feel Like a Bad Business Owner, and That’s Okay | Ep. 382

Read the unfiltered memos I send my team as we scale Acquisition.com to $1B+: https://leilahormozi.com/subscribe   Women lose power in entrepreneurship because they keep blaming factors they cannot co...

30 Heinä 8min

Hire People Smarter Than You, Pick the Right People, and Adapt to Reality | Ep. 381

Hire People Smarter Than You, Pick the Right People, and Adapt to Reality | Ep. 381

Read the unfiltered memos I send my team as we scale Acquisition.com to $1B+: https://leilahormozi.com/subscribe   The biggest threat to a business isn’t hiring the wrong person. It’s refusing to hire...

28 Heinä 13min

The Unit: Why Aligned Couples Compound and Misaligned Ones Fade | Ep. 380

The Unit: Why Aligned Couples Compound and Misaligned Ones Fade | Ep. 380

Read the unfiltered memos I send my team as we scale Acquisition.com to $1B+: https://leilahormozi.com/subscribe A supportive environment is fundamental to achieving success. In this episode, Leila a...

23 Heinä 9min

The A4 Method: Awareness, Affiliations, Aptitude, Autonomy | Ep. 379

The A4 Method: Awareness, Affiliations, Aptitude, Autonomy | Ep. 379

Receive the unfiltered memos I send my team as we scale Acquisition.com to $1B+: https://leilahormozi.com/subscribe Most people don’t fail at their goals because they lack ambition, but because they ...

21 Heinä 9min

Leaders Solve Instead of Complain, and Business Is Always Personal | Ep. 378

Leaders Solve Instead of Complain, and Business Is Always Personal | Ep. 378

Receive the unfiltered memos I send my team as we scale Acquisition.com to $1B+: https://leilahormozi.com/subscribe   Leadership is the only skill that multiplies everything else. Today, Leila breaks ...

16 Heinä 8min

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