Why Innocent People Sound Guilty When They Talk

Why Innocent People Sound Guilty When They Talk

You don't have to be a criminal to sound like one. Every day, in offices, relationships, dating profiles and press statements, people use four specific strategies to mislead you without technically lying. And the uncomfortable truth is that you use all four of them too.


In this episode of How Words Work I break down the four strategies of Truthful Deception. Convincing, Avoidance, persuasion and Selection. I show you exactly how they sound in the wild, from Taylor Frankie Paul's police statement to Bill Clinton describing one of the most scrutinised relationships in modern political history as an “acquaintance." And from a dating profile that tries so hard to sound relaxed it becomes exhausting, to a simple question about a report that somehow turns into a conversation about Jane's personal life.


By the end of this episode you'll never hear a conversation the same way again.


How Words Work is a weekly podcast with Jack Fox. 📩 Want to go deeper? Jack's newsletter Credible lands in your inbox every week with one idea you can use straight away. Sign up here: https://jack-fox.kit.com/dfc55f19a6

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Jaksot(26)

Do You Sound As Bad As This Unreliable Witness?

Do You Sound As Bad As This Unreliable Witness?

I've spent years studying how people communicate under pressure. And there is no pressure like being questioned under oath. Every evasion, every deflection, every moment of crumb throwing and safer gr...

14 Kesä 18min

Why The Most Honest Thing You Can Do Is Say Less

Why The Most Honest Thing You Can Do Is Say Less

I've spent years studying the words of murderers, fraudsters, manipulators and coercive controllers. And one thing shows up in almost every single case. The people who are hiding something use more wo...

7 Kesä 16min

Your Fog Is Ruining Your Clarity

Your Fog Is Ruining Your Clarity

When someone tells you the truth your mind builds a picture automatically. You don't think about it. You don't try. The picture just forms because the material is real. But there are conversations whe...

30 Touko 16min

How You're Stealing The Agenda and Eroding Your Credibility

How You're Stealing The Agenda and Eroding Your Credibility

You came into that conversation with something you needed to say. You knew what it was. You were ready. And somewhere in the middle of it the conversation went somewhere else entirely. Someone moved i...

24 Touko 16min

Are People Still Hungry After Talking To You?

Are People Still Hungry After Talking To You?

You know the feeling. Someone answers your question and technically everything is fine. Words were said. The conversation moved on. But something in you didn't move on with it. You're still there. Sti...

17 Touko 15min

Why Controlling People Are So Hard To Argue With

Why Controlling People Are So Hard To Argue With

Most people think coercive control is about behaviour. What they don't realise is that it starts with language. Specific words and phrases designed to make you doubt yourself, feel abnormal, and belie...

10 Touko 9min

The Words That Give You Away Every Single Time

The Words That Give You Away Every Single Time

There are certain words and phrases that act like flares. The moment someone uses them, something underneath the surface is exposed. They don't know they've done it. But you'll know.In this episode of...

3 Touko 9min

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