#105 ​Inside the Underground Meme Marketing World: Jason Levin of Memelord

Topics: (00:00:00) - Intro (00:03:34) - The most effective meme and the midwit curve (00:08:11) - Memes as memetic warfare and communication (00:10:04) - Jason's internet kid origin story (00:13:09) - Building MemeLord and AI agents for memes (00:16:47) - Working with B2B and boring companies (00:17:50) - The arbitrage in funny B2B marketing (00:21:38) - Running multiple meme accounts for distribution (00:25:01) - Owning the distribution with owned pages (00:27:30) - The coming robot meme wave (00:28:59) - The truth about astroturfed virality (00:36:06) - Stop hosting dinners (00:39:04) - The most entertaining outcome is most likely (00:42:15) - The $10k protest in France (00:44:23) - Word of mouth and marketing books (00:46:14) - Build worlds around your company (00:48:34) - Raising capital and leveling up as a founder (00:52:12) - Delegation and leverage as you scale (00:59:56) - Dealing with hit pieces and cancel culture (01:03:15) - Heroes and influences (01:06:00) - Where to follow and closing Links: Eric Jorgenson LinkedIn — https://www.linkedin.com/in/erjorgenson Twitter / X — https://x.com/EricJorgenson Website — https://www.ejorgenson.com/ Jason on X - https://x.com/iamjasonlevin Jason on LinkedIn - https://www.linkedin.com/in/iamjasonlevin/ MemeLord - https://www.memelord.com/ Memes Make Millions by Jason Levin - https://iamjasonlevin.gumroad.com/l/memes To support the costs of producing this podcast: >> Buy a copy of the Navalmanack: www.navalmanack.com/ >> Buy a copy of The Anthology of Balaji: https://balajianthology.com/ >> Buy a copy of The Book of Elon: https://www.elonmuskbook.org/ >> Sign up for my online course and community about building your Personal Leverage: https://www.ejorgenson.com/leverage >> Invest in early-stage companies alongside Eric and his partners at Rolling Fun: https://angel.co/v/back/rolling-fun >> Join the free weekly email list at ejorgenson.com/newsletter >> Text the podcast to a friend >> Or at least give the podcast a positive review to help us reach new listeners! Important Quotes from the podcast on Business and Entrepreneurship There is no skill called “business.” Avoid business magazines and business classes. - Naval Ravikant You have to work up to the point where you can own equity in a business. You could own equity as a small shareholder where you bought stock. You could also own it as an owner where you started the company. Ownership is really important. Everybody who really makes money at some point owns a piece of a product, a business, or some IP. That can be through stock options if you work at a tech company. That’s a fine way to start.