Psychedelics Design30 Huhti 2024

#2 Jess Papp – The Brand Story of One of the World's First Legal Psilocybin Product Companies

In this episode, my guest is Jess Papp, head of marketing of SERO. She is a diverse marketer from Toronto with over 9 years of experience. Her knowledge and experience stem from a diverse advertising background where she’s worked with a number of clients ranging from smaller start-ups to Fortune 500 companies. Jess played a pivotal role in developing and building the brand identity of what Sero is today.

Jess talks about the journey behind the inception of a pioneering psychedelic mushroom startup. Learn what drove a passionate group to enter the industry, driven by a deep belief in the healing power of psychedelics and plant-based medicines. Hear firsthand about the initial hurdles faced in bootstrapping the company and the ongoing challenges of operating in a regulated environment.

We also touch on the intricacies of crafting a distinctive branding strategy and designing packaging that reflects the essence of the brand and product.

For more information and additional resources, please visit ⁠www.psychedelics.design⁠

Contribute and fill out the ⁠research survey⁠ aimed at investigating how psychedelic substances affect the design process in context with psychedelic-induced nature-relatedness.

Sero

Sero is a Canadian-founded company that sells psilocybin microdosing and macrodosing formulas. Sero believes in advocating for the social and cultural acceptance of psychedelics, but also for legal and medical legitimacy.

https://heysero.co/⁠

Hotpot

Hotpot Variety is a crochet brand that combines a love of vibrant colours with versatile patterns, creating designs for the eccentric in all of us. Every piece is designed in Canada and carefully hand-crafted with sustainability and slow fashion in mind.

⁠https://hotpotvariety.com

Tämä jakso on lisätty Podme-palveluun avoimen RSS-syötteen kautta eikä se ole Podmen omaa tuotantoa. Siksi jakso saattaa sisältää mainontaa.

Jaksot(33)

Shelby Hartman & Madison Margolin — Co-Founders of DoubleBlind Magazine on Journalism, Design, and the Psychedelic Moment

Shelby Hartman and Madison Margolin, co-founders of DoubleBlind Magazine, join us to discuss building the field's most design-forward publication from scratch — and what it actually takes to maintain ...

11 Kesä 42min

Gianni Masciopinto — Future-Proof Branding, Designers at the Psychedelic Frontier

Designer Gianni Masciopinto—winner of the 2025 Psychedelics Design Award—joins us to discuss speculative branding at the edge of legality and cultural transformation. Gianni shares why he left a secur...

18 Joulu 202535min

Jahan Khamsehzadeh — Evolution, Ecodelics, and the Love That Connects Us All

A conversation with author and psychedelic scholar Jahan Khamsehzadeh, Ph.D., on psilocybin, evolution, and the nature of consciousness.We talk about his book The Psilocybin Connection, the “Stoned Ap...

30 Loka 202534min

Koen Oosterbroek – Designing Ritual, Portier, Psychedelics & the Art of Sacred Objects

A conversation with creative strategist Koen Oosterbroek, founder of Portier — on creating ceremonial design objects that honor psychedelics with beauty, care, and meaning.After winning his category a...

24 Loka 202531min

Dylan Meek – Music as Medicine & Multi-Dimensional Creativity

In this episode, I sit down with Dylan Meek—a virtuoso pianist and vocalist whose music flows like a love letter to the soul. From his roots in small-town Texas, where nature’s symphony shaped his ear...

31 Elo 20251h 20min

Brandon Deroche – Bridging Culture and Consciousness

In this episode of the Psychedelics Design Podcast, host ⁠⁠⁠⁠Alexandra Plesner⁠⁠⁠⁠—founder of ⁠⁠Psychedelics Design⁠⁠—is joined by Brandon Deroche, founder of Propeller—a platform that empowers artist...

7 Elo 202544min

Willy Christie – Psychedelic Creativity Without the Substance

What happens when the psychedelic experience isn’t something you ingest—but something you become?In this episode of the Psychedelics Design Podcast, host ⁠⁠⁠Alexandra Plesner⁠⁠⁠—founder of ⁠Psychedeli...

20 Heinä 202545min

Jonathan Brown (Quest) – Starting in Psychedelics as a Creative

In this episode of the Psychedelics Design Podcast, host ⁠⁠Alexandra Plesner⁠⁠—founder of Psychedelics Design—sits down with ⁠⁠Jonathan Brown⁠⁠, also known as Quest: a designer, tech leader, musician,...

17 Kesä 202544min