The “Transmission” Problem in Public Relations

The “Transmission” Problem in Public Relations

Send us a note about this episode. We'll reply and thank you on a future episode Communications has always been built around a sender mentality. We decide what people need to know, we package it, we push it out. That model came from journalism and broadcasting, three networks, eleven o'clock news, one message for everyone. It made sense then. The infrastructure has changed completely since. Audiences have become producers. People choose what they consume, when they consume it, and they ...

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Jaksot(265)

Choice Architecture: The Framework You're Already Using

Choice Architecture: The Framework You're Already Using

Send us a note about this episode. We'll reply and thank you on a future episode Every communications campaign you have ever built had a choice architecture inside it. The order you sequenced your cal...

16 Kesä 17min

Stories and Strategies Trailer

Stories and Strategies Trailer

Send us a note about this episode. We'll reply and thank you on a future episode Recognized as the most listened-to PR podcast in the World by Podchaser, Goodpods, and data from Rephonic. Also recogni...

13 Kesä 52s

The Case for Good Journalism in Today’s World

The Case for Good Journalism in Today’s World

Send us a note about this episode. We'll reply and thank you on a future episode “Journalism is dead.” You've heard it. You've probably said it. And honestly, the evidence seems pretty hard to argue...

9 Kesä 21min

Why Public Relations May Be the Secret Weapon in AI Search

Why Public Relations May Be the Secret Weapon in AI Search

Send us a note about this episode. We'll reply and thank you on a future episode Every PR professional has sat in a meeting where leaders ask you to “show up in AI” Here’s the problem. The AEO/GEO ind...

2 Kesä 19min

The Human Blind Spot in Crisis Communications

The Human Blind Spot in Crisis Communications

Send us a note about this episode. We'll reply and thank you on a future episode There is a prayer that crisis communicators have been quoting for decades. “Grant me the serenity to accept the things...

26 Touko 20min

The History of Color

The History of Color

Send us a note about this episode. We'll reply and thank you on a future episode This episode first published in April, 2021 We haven't always seen color the same way. Pink used to be for men. Blue fo...

25 Touko 22min

Networking: Effective Communication at Those Big Events

Networking: Effective Communication at Those Big Events

Send us a note about this episode. We'll reply and thank you on a future episode This episode first published in July 2024. Those big networking events. Many of us enjoy those but the repetitive small...

24 Touko 27min

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