Peter Semple (Depop) on Scaling Beyond Gen Z, the CMO to CEO Pipeline, and the eBay Deal

Peter Semple (Depop) on Scaling Beyond Gen Z, the CMO to CEO Pipeline, and the eBay Deal

Peter Semple is CEO of Depop,  the fashion resale marketplace that became one of Gen Z's most influential shopping platforms and completely changed how a new generation thinks about secondhand fashion. Peter joins Sammi to break down how Depop built a community-first brand, why the company made the surprising decision to eliminate seller fees, and what it takes to scale beyond Gen Z without losing cultural relevance. They also discuss why Peter wants Depop to become the "Nike of resale," the future of AI-powered shopping, and what the recently announced $1.2 billion acquisition by eBay means for the next chapter of the business. Plus: why Depop keeps showing up cultural moments (from rap lyrics to SNL), and what happens when superfans become employees. Follow Sammi Cohen on Instagram Subscribe to the Social Currency newsletter Follow Peter and Depop Here’s What Sammi Covers with Peter: 00:00 Peter Semple’s Social Currency 02:14 Partner Message: Mercury for Personal03:36 From Copywriter to CEO05:49 What Google Creative Lab Taught Him About Brands08:04 Leaving Google for a Startup10:13 How Sneakers Led Him to Depop11:58 Why Depop Hires Its Own Users 14:34 Partner Message: Rula 15:49 Partner Message: Mercury for Business17:08 The Mindset Shift From CMO to CEO20:07 How Depop Scales Without Losing Gen Z24:25 Building the “Nike of Resale”26:01 Why Depop Eliminated Seller Fees29:13 The Power of Circular Fashion 30:06 Partner Message: Bilt 31:07 Partner Message: Shopify32:22 Why Brands Should Earn, Not Chase, Cultural Relevance35:10 From SNL to Rap Lyrics: Becoming Part of Culture38:06 What the $1.2 Billion eBay Acquisition Means42:13 Can Sustainability Beat Fast Fashion?45:20 Why Shopping Should Feel Like a Treasure Hunt46:56 How AI Is Changing Fashion Resale50:03 Will AI Change How We Discover Products?52:38 Depop’s Competitive Advantage55:00 The Secret Behind the Name “Depop” Thanks to Our Sponsors! Mercury: mercury.com Rula: rula.com/socialcurrency Bilt:  joinbilt.com/socialcurrency Shopify: shopify.com/socialcurrency Learn more about your ad choices. Visit megaphone.fm/adchoices

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Jaksot(111)

Gary Vaynerchuk (VaynerX) on the Next Digital Gold Rush, AI, and Intellectual Property

Gary Vaynerchuk (VaynerX) on the Next Digital Gold Rush, AI, and Intellectual Property

Twenty years after uploading his first YouTube video, Gary Vaynerchuk is still obsessed with where attention is going next. Today, he joins Sammi to talk about his predictions and why it’s not too lat...

16 Kesä 57min

Matilda Djerf (Djerf Avenue) on Creator-Led Brands, Secrets Behind 300% Growth and Tough Lessons in Entrepreneurship

Matilda Djerf (Djerf Avenue) on Creator-Led Brands, Secrets Behind 300% Growth and Tough Lessons in Entrepreneurship

Matilda Djerf transformed a growing social media audience into Djerf Avenue: a global lifestyle brand and an aesthetic that has genuinely shaped internet culture from fashion to beauty to the now-icon...

9 Kesä 1h 6min

Eugene Remm (CATCH) on the Business of Vibe, Restaurant Economics and Critics Who Gatekeep

Eugene Remm (CATCH) on the Business of Vibe, Restaurant Economics and Critics Who Gatekeep

Eugene Remm didn't set out to build a hospitality empire. He started as a bartender, worked in nightlife, and chased success through New York's club scene… until a major failure forced him to rethink ...

2 Kesä 51min

Rick Caruso (Caruso) on Disney-Inspired Retail, Political Leadership, and Why California Is Losing Entrepreneurs

Rick Caruso (Caruso) on Disney-Inspired Retail, Political Leadership, and Why California Is Losing Entrepreneurs

Rick Caruso has spent decades reshaping Los Angeles through projects like The Grove, Americana at Brand, and Palisades Village. In this conversation with Sammi, Rick talks through his entrepreneurial ...

26 Touko 1h 2min

Harley Finkelstein (Shopify) on AI Shopping Agents, Merit-Based Commerce, and the “Give a Sh*t Factor” That Makes Founder-Led Companies Win

Harley Finkelstein (Shopify) on AI Shopping Agents, Merit-Based Commerce, and the “Give a Sh*t Factor” That Makes Founder-Led Companies Win

Harley Finkelstein believes we’re entering the most important shift in commerce since the invention of online shopping itself. As President of Shopify, Harley has helped build the infrastructure powe...

19 Touko 1h 8min

Todd Kahn (Coach) on Winning Gen Z, Shrinking to Grow, and the Brand Turnaround That Changed Everything

Todd Kahn (Coach) on Winning Gen Z, Shrinking to Grow, and the Brand Turnaround That Changed Everything

Todd Kahn took over the commercial responsibility for Coach in March of 2020. Two weeks later, he closed all North America stores.  Today, Coach CEO Todd Kahn sits down with Sammi to break down the s...

12 Touko 58min

Rebecca Hessel Cohen (LoveShackFancy) on Building a Multi-Generational Fashion Brand, D2C Versus Retail, and Collaborations That Actually Work

Rebecca Hessel Cohen (LoveShackFancy) on Building a Multi-Generational Fashion Brand, D2C Versus Retail, and Collaborations That Actually Work

Rebecca Hessel Cohen didn’t set out to build a company, she just wanted better bridesmaid dresses. But that small idea turned into LoveShackFancy, a multi-generational, cult-favorite brand with dozens...

5 Touko 1h 9min

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