the drunk monopoly: why the world is rigged against non-alc (and how to win anyways)

the drunk monopoly: why the world is rigged against non-alc (and how to win anyways)

The non-alcoholic space is booming—but make no mistake, the game is still rigged. In this episode, Marina exposes the power structures keeping non-alc brands stuck on the sidelines and what it really takes to win.

We unpack how the alcohol industry controls distribution, funding, and even social norms—while quietly investing in non-alc products to keep control. You'll learn the psychology behind why drink culture is so hard to break—and how non-alc brands can use that exact psychology to build something magnetic.

Whether you're building a bottle shop, launching a beverage, or just tired of being underestimated, this episode will give you the fire (and strategy) to play bigger.

This is your permission slip to disrupt.

Ready to make waves? Bula Boss is officially open.

🎯 Join the movement: www.marinamars.com/bulaboss

Tämä jakso on lisätty Podme-palveluun avoimen RSS-syötteen kautta eikä se ole Podmen omaa tuotantoa. Siksi jakso saattaa sisältää mainontaa.

Jaksot(108)

commitment: what it takes to really make it (professionals vs hobbyists)

commitment: what it takes to really make it (professionals vs hobbyists)

What separates the entrepreneurs who actually make it from the ones who almost do? In this episode of Mocktails with Marina, we're talking about commitment not the motivational poster version, but the...

29 Touko 22min

love, as a state: there are 2 types of business owners (which one are you?)

love, as a state: there are 2 types of business owners (which one are you?)

There are two types of non-alcoholic beverage business owners: those who build from love, and those who build from fear. In this episode of Mocktails with Marina, Marina breaks down exactly what each ...

15 Touko 15min

flow state: a holistic approach to lifestyle richness through your business

flow state: a holistic approach to lifestyle richness through your business

Flow State: A Holistic Approach to Lifestyle Richness Through Your Business What does it actually feel like when your business is working; not just producing results, but genuinely working for you? I...

15 Touko 27min

Family management & designing your household operations to share the load

Family management & designing your household operations to share the load

what does it actually look like to build a business and a life at the same time without sacrificing one for the other? in this episode of Mocktails with Marina, Marina pulls back the curtain on how s...

28 Huhti 16min

Maternity leave & the first 40 days as a business owner

Maternity leave & the first 40 days as a business owner

Nobody hands you maternity leave when you run your own business. You build it or you don't take one. In this episode, Marina gets into exactly how she prepared for maternity leave as a consultant wit...

22 Huhti 31min

Our birth story & why, as a sober woman, I chose to go unmedicated

Our birth story & why, as a sober woman, I chose to go unmedicated

Unmedicated birth. Sober mom. Two miscarriages. 200 days of vomiting. And a business that held through all of it. In this episode, Marina shares the full story from meeting her husband in 2021 and bu...

17 Huhti 21min

motherhood & entrepreneurship: you can (and should) have it all

motherhood & entrepreneurship: you can (and should) have it all

Nobody tells you that becoming a mom changes your capacity not just your schedule, but your actual bandwidth. And nobody tells you that building a business in the middle of that is still possible. In ...

8 Huhti 24min

Multi-passionate entrepreneurship and the evolution of you

Multi-passionate entrepreneurship and the evolution of you

After a few months away (and one very life-changing baby) Marina is back. Episode 101 of Mocktails with Marina is a deeply personal return to the mic, and the topic couldn't feel more fitting: what it...

3 Huhti 22min

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