The Oldest Trick In The Book – Marketing Lessons From A Saint
Your Next Million8 Tammi 2024

The Oldest Trick In The Book – Marketing Lessons From A Saint

This morning, I read a pretty powerful marketing lesson written by a Saint. I'm pretty sure he didn't intend for it to be a marketing lesson, but it's a good marketing lesson nonetheless. The Saint's name is Nikolaj Velimirović and in his writings, he says that we are better off if we do not engage others in lengthy debates and fruitless discussions. We can better change their hearts by our love and good deeds.

If we take that sentence and we apply it to marketing, it really makes a lot of sense because one of the most effective ways to persuade someone that you can help them is to demonstrate that you can help them by actually helping them.

I know this sounds really, really basic and really, really simple.
Usually the most basic and simple things are the things that work the best. So here's why this technique is so powerful...

Tämä jakso on lisätty Podme-palveluun avoimen RSS-syötteen kautta eikä se ole Podmen omaa tuotantoa. Siksi jakso saattaa sisältää mainontaa.

Jaksot(848)

Get Out Of Your Business To Grow It (Klassic Kern)

Get Out Of Your Business To Grow It (Klassic Kern)

Frank Kern reveals the immense opportunity of "Offer Season" (October-New Year's) for business growth. Learn how a simple postcard helped a skincare clinic thrive and how applying the same principle—m...

5 Touko 14min

The Story Of The Crystal Ball (Klassic Kern)

The Story Of The Crystal Ball (Klassic Kern)

Discover how modern advertising functions as your business's ultimate "crystal ball." This episode reveals the power of leveraging paid ads to gain instant, invaluable data on your audience, offers, a...

1 Touko 4min

You Can't Read The Label From Inside the Bottle (Klassic Kern)

You Can't Read The Label From Inside the Bottle (Klassic Kern)

Frank Kern dives into the counterintuitive secret to scaling your business: doing less. Through a compelling case study of his client, Fabian, Frank illustrates how entrepreneurs often get lost "insid...

28 Huhti 5min

A Simple Question With Big Results (Klassic Kern)

A Simple Question With Big Results (Klassic Kern)

A powerful case study from Frank's private client group. He dives into the "Best Buyer" concept—a fundamental strategy that helps businesses achieve massive revenue growth by narrowing their focus to ...

24 Huhti 7min

A Two Step Formula (Klassic Kern)

A Two Step Formula (Klassic Kern)

Frank's streamlined approach to scaling a business without the "extraneous stuff" that leads to burnout. As a "rainmaker" for his Private Client Group, Kern specializes in helping ambitious business o...

21 Huhti 4min

The Most Important Question In Marketing (Klassic Kern)

The Most Important Question In Marketing (Klassic Kern)

Frank Kern explores the fundamental question that drives successful marketing: "What must we demonstrate to be true in order for somebody to want to do business with us?" He argues that transforming a...

17 Huhti 5min

Zero Resistance Marketing (Klassic Kern)

Zero Resistance Marketing (Klassic Kern)

Frank Kern dives deep into why traditional online advertising models are failing and how "friction" is the silent killer of big campaigns. Frank introduces his Intent-Based Branding framework—a method...

14 Huhti 5min

What The Most Successful Brands Are Doing (Klassic Kern)

What The Most Successful Brands Are Doing (Klassic Kern)

Frank Kern breaks down the fundamental mechanics of a successful sales funnel. He explains that while high-ticket backend products are the goal, the real "magic" happens at the front end. This episode...

10 Huhti 6min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
mimmit-sijoittaa
psykopodiaa-podcast
ostan-asuntoja-podcast
rss-rahapodi
rss-inderes
rss-porssipuhetta
rahapuhetta
sijoituspodi
rss-sami-miettinen-neuvottelija
rss-40-ajatusta-aanesta
pomojen-suusta
rss-porssipodi
hyva-paha-johtaminen
rss-ammattipodcast
rss-johtajatabut-aiheita-joista-ei-ole-tapana-puhua
asuntoasiaa-paivakirjat
pari-sanaa-lastensuojelusta
rss-startup-ministerio
rss-paasipodi