Purpose-Driven Marketing with Edward Farley
Can AI build a brand — or just accelerate a broken one faster? Jonathan Green sits down with brand strategist Edward Farley (Newport LLC) on purpose-driven brand strategy in the age of AI: why your brand is far more than a logo, why AI is like NOS (it speeds you up in whatever direction you're already going — including off a cliff), and how to keep the human soul in your marketing while AI scales the rest. Key Takeaways: • AI accelerates everything — including weak branding. Fix the strategy...

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How Do You Diagnose Your Organization? with Jon Bassford

How Do You Diagnose Your Organization? with Jon Bassford

Most business problems are misdiagnosed. Jonathan Green talks with operations and leadership consultant Jon Bassford about how to actually diagnose your organization — from management style to culture...

17 Elo 28min

Can AI Help Your Business Find Its Story? with Josh Lowman

Can AI Help Your Business Find Its Story? with Josh Lowman

Can AI help your business stand out — or does it just make everyone sound the same? Jonathan Green talks with Josh Lowman, founder of category-design studio Goldfront, about creating real categorical ...

10 Elo 26min

Is AI Changing IT and Oilfields? with Rick Carlisle

Is AI Changing IT and Oilfields? with Rick Carlisle

What does AI actually change in heavy industry? Jonathan Green talks with Rick Carlisle — a lifelong technologist who started coding in COBOL — about AI in IT and the oil fields: using AI to add layer...

3 Elo 39min

Is AI Causing Us to Lose Critical Knowledge? with Keith Schafer

Is AI Causing Us to Lose Critical Knowledge? with Keith Schafer

Is AI quietly erasing the hands-on knowledge that keeps our infrastructure running? Jonathan Green talks with Keith Schafer — part of multiple generations in critical power and engine infrastructure —...

27 Heinä 29min

The Logistics of Artificial Intelligence with Mohannad Gomaa

The Logistics of Artificial Intelligence with Mohannad Gomaa

We think of AI as living in the cloud — but it runs on physical chips, factories, and supply chains that break in the real world. Jonathan Green talks with supply-chain expert Mohannad Gomaa about the...

20 Heinä 26min

Is AI Making the Job Market Better or Worse? with Dante Crowther

Is AI Making the Job Market Better or Worse? with Dante Crowther

Is AI making the job market better or worse? Jonathan Green talks with executive job-search expert and Army veteran Dante Crowther about breaking through a market where hundreds apply for every role —...

13 Heinä 57min

Changing the Face of Networking with Larry Kaufman

Changing the Face of Networking with Larry Kaufman

Is AI making us better networkers — or quietly killing the human skills that make networking work? Jonathan Green sits down with networking expert and author Larry Kaufman on using AI to deepen real r...

6 Heinä 40min

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