Medicine in the Cheese: Advocacy, Social Media, and the Hidden Curriculum of Training

Medicine in the Cheese: Advocacy, Social Media, and the Hidden Curriculum of Training

n this episode of Surgeon, Interrupted, Frances Mei sits down with urology resident and social media creator Maheetha Bharadwaj, MD—often known online as the internet’s favorite “dancing urologist.”

What begins with viral TikToks and Kardashian-style medical skits quickly turns into a deeper conversation about advocacy, physician voice, and the hidden curriculum of medical training. Maheetha explains how humor and creativity can be used to deliver serious health education—what Frances Mei calls “putting the medicine in the cheese.”

Together they explore:

• How doctors can use social media to educate patients

• The power of visibility for women and minorities in surgical specialties

• Why medicine’s hidden curriculum—not anatomy or pathophysiology—is often what breaks trainees

• Advocacy burnout and how physicians stay engaged without losing hope

• Why collaboration—not competition—may be the future of medicine

Maheetha also shares how her work now extends beyond Instagram and TikTok to state and national policy advocacy, speaking directly with legislators about issues affecting patient care.

This conversation is about creativity, courage, and the evolving role of physicians in public life—and why the next generation of doctors may change medicine by speaking out.

Host: Frances Mei Hardin, MD

Guest: Maheetha Bharadwaj, MD

Connect with Maheetha: @dancing_uro_doc

https://www.hippocratic-collective.com/members/maheetha-bharadwaj-md

Presented by: The Hippocratic Collective

Follow Frances Mei on Instagram & Tiktok @francesmeimd

And subscribe to ⁨@HippocraticCollective⁩ on Youtube for all of the other shows the Hippocratic Collective has to offer.

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