Madeleine Cohen: Her Sister Said "You're Not Doing Anything Else" (From 30 Ill-Fitting Jeans to a $1M Petite Denim Brand)
Womansplain28 Heinä

Madeleine Cohen: Her Sister Said "You're Not Doing Anything Else" (From 30 Ill-Fitting Jeans to a $1M Petite Denim Brand)

Madeleine Cohen built her career inside the hottest consumer brands of the DTC era (Estée Lauder, Casper, Bala), then got laid off from her dream job and found her next company in her own closet: 30 pairs of jeans, none that fit her 5'1" frame. Today Nelle Atelier is a premium petite denim brand for women 5'4" and under, made in LA from Italian denim, past $1M in revenue and sold on Nordstrom.com.

🎁 A gift from us + Nelle Atelier: use code WOMANSPLAIN at nelleatelier.com for 15% off orders of $200+.

We get into the 500,000-person Reddit thread that validated the idea, launching in 11 months, the factory that tried to rip her off, why rise and knee placement can't be tailored in, and building a profitable-minded brand on $290K while her old employers raised millions.

🎟️ The inaugural Womansplain Summit is October 16 at The Malin Chelsea, NYC, keynoted by Robinhood CIO Stephanie Guild. 120 seats, most already spoken for: luma.com/7bxd1137

💌 The Womansplain Collective+ is open: founder matching, member dinners, and priority Summit access. womansplainpod.com/membership

Find Nelle Atelier: nelleatelier.com | @nelleatelier Find Womansplain: @womansplainpod | hello@womansplainpod.com | womansplainpod.com/newsletter

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Cleo Davis-Urman: "There Was No Good Reason" (From Saks Fashion Director to 4,300 Retail Doors)

Cleo Davis-Urman: "There Was No Good Reason" (From Saks Fashion Director to 4,300 Retail Doors)

Cleo Davis-Urman is the co-founder and CEO of Barrière, the transdermal vitamin patch brand now in more than 4,300 retail doors including Target, Walmart, and Anthropologie. She got there from luxury ...

22 Syys 43min

Mithu Malik: "He Slept on Top of the Container" (From Importing Ice Cream in Lagos to a Michelin Star in Houston)

Mithu Malik: "He Slept on Top of the Container" (From Importing Ice Cream in Lagos to a Michelin Star in Houston)

Mithu Malik is a trained pharmacist who co-owns Musaafer, the Michelin-starred Indian restaurant in Houston, now with a second location in Tribeca and a speakeasy, SAAQI, downstairs. She and her husba...

15 Syys 45min

"Pain Isn't a Problem to Be Solved" (From Laid Off and Cheated On to Breakup Bootcamp Founder)

"Pain Isn't a Problem to Be Solved" (From Laid Off and Cheated On to Breakup Bootcamp Founder)

Amy Chan got laid off and cheated on in the same stretch, then built the first science-based breakup bootcamp from what she learned crawling out of it. Twenty years a dating columnist and a former CMO...

8 Syys 43min

Robyn Berkley: "The Dumbest Idea I've Ever Heard" (From Fashion PR Burnout to a Bootstrapped Luxury Brand)

Robyn Berkley: "The Dumbest Idea I've Ever Heard" (From Fashion PR Burnout to a Bootstrapped Luxury Brand)

Robyn Berkley spent seven years as fashion director at Kelly Cutrone's People's Revolution before her health forced her out: 16 shows in a New York season, midnight most nights, and a body that stoppe...

1 Syys 45min

Ochi Vongerichten: "Finish What You Started" (From Per Se Food Runner to Michelin Guide Restaurateur)

Ochi Vongerichten: "Finish What You Started" (From Per Se Food Runner to Michelin Guide Restaurateur)

Ochi Latjuba Vongerichten co-owns Wayan and Ma•dé, and Wayan is the only Indonesian restaurant on the Michelin Guide in America. She got there by leaving Jakarta at 18 for the Culinary Institute of Am...

25 Elo 30min

Barbora Samieian: "It's Gonna Get Harder Before It Gets Easier" (From Salad Shop Survival Mode to Cult Furniture Brand)

Barbora Samieian: "It's Gonna Get Harder Before It Gets Easier" (From Salad Shop Survival Mode to Cult Furniture Brand)

Barbora Samieian went from nonprofit fundraiser to co-founder of Sundays, the award-winning furniture brand she launched with her husband, his sister, and a 20-year friend, three months before the pan...

18 Elo 37min

Laura Rubin: "I Was Early, But It Wasn't Wrong" (From Corporate Refugee to Simon & Schuster Author)

Laura Rubin: "I Was Early, But It Wasn't Wrong" (From Corporate Refugee to Simon & Schuster Author)

Laura Rubin spent 15+ years running a marketing boutique after leaving a top job at USA Networks, then shut it all down to bet on AllSwell Creative and a belief that journaling had a PR problem. Today...

11 Elo 51min

Odellia Etaat: "Just Show Up and Make It Good" (From Financial Planning to Booked-Out Private Chef)

Odellia Etaat: "Just Show Up and Make It Good" (From Financial Planning to Booked-Out Private Chef)

Odellia Etaat left three years in corporate financial planning to launch Mize Dining, the luxury private dining brand that made her the chef New York's most discerning hosts call first, from Manhattan...

4 Elo 40min

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