Prioritizing Innovation in Enterprise with Scott Bishop

Scott Bishop is Chief Commercial Officer at Awanui Group, New Zealand's largest diagnostic testing provider, where he drives growth strategy, data innovation, and new service development. Originally from the United States, Scott has been in Aotearoa since 2015 and has built a reputation for strategic, hands-on leadership across some of the country's most recognisable brands.

Before joining Awanui, Scott served as Chief Innovation Officer at Z Energy, where he led the Innovation Refinery and launched customer-focused solutions like Fastlane and Sharetank. He’s also held senior innovation and product roles at IAG, Amazon and Microsoft. He's known for coaching teams, launching new products, and helping organisations adapt to emerging market challenges.

We discuss:

· How to convince leadership teams to prioritise innovation - not as a side project, but as a strategic necessity

· The importance of keeping the customer at the centre of innovation, and then how to go on to educate them to adopt new technologies/initiatives

· The most effective thing in helping everyday employees think and act like entrepreneurs

· What New Zealand companies most need to evolve to remain relevant on the global stage

BODYiQ: https://bodyiq.co.nz/nz

Scott on LinkedIn: https://www.linkedin.com/in/scottkbishop/

Find us on LinkedIn:

Alaina: https://www.linkedin.com/in/alaina-luxmoore/

Hamish: https://www.linkedin.com/in/hafriedlander/

Danu: https://www.linkedin.com/in/danuabey/

Find us on LinkedIn:

Alaina: https://www.linkedin.com/in/alaina-luxmoore/

Hamish: https://www.linkedin.com/in/hafriedlander/

Danu: https://www.linkedin.com/in/danuabey/

Email alaina@rushdigital.co.nz if you have feedback, comments, questions or compliments

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