S2 E4: Events as a Catalyst for Thriving Communities with Cristina Amaya

What's a third space, where did they go, and what role can gaming events play in helping players pursue the growing motivator of play of companionship? Why are events the first to get cut when budgets get tight in a world where a return to onsite work would imply tangible events are more valuable than ever? Today's guest is veteran video game event manager and strategist Christina Amaya, who has managed events for new product launches like Riot's 2XKO and Google Stadia, eSports events for Team Liquid, developer events for Unity, and conferences like DreamHack. She's also a prolific community organizer who founded Latinx in Gaming and has contributed meaningfully to the International Game Developers Association. She is one of the many helpers behind the scenes, connecting folks experiencing layoffs over and over again, building community when we need it most. Today's candid conversation covers topics like the role events play in successful video game launches, first hand stories from a community organizer's perspective, lived experience growing up as a gamer and getting into the industry and shared real life stories about the coping strategies we've developed to get through our own video game layoff stories and much more.

#gamedev #videogames #eventmanagement #esports #conventions #communitymanagement

Enduring Play is a unique, human crafted, high production value podcast about the modern craft of video game development. The format is inspired by gaming itself, with a level structure and tutorials and asides that help listeners of all experience follow along. Season 1 of the Enduring Play podcast is drawn from interviews that informed Cheryl Platz's new book The Game Development Strategy Guide: Crafting Modern Video Games That Thrive, and Season 2 explores the communities, systems, and research methods that help us lead curiously and sustainably to thriving games. This episode pairs particularly well with Chapter 1 (player motivation), chapter 2 (The Living Business of Games), Chapter 6 (The Why of Multiplayer), and Chapter 9 (From emergence to prosocial gaming).

Use code ENDURINGPLAYS2 at RosenfeldMedia.com to get 15% off your order - and all physical orders at Rosenfeld Media receive a free ebook. Podcast Season 2 discount offer expires July 30, 2026. Love the podcast or the book? Please spread the word with shares and reviews so we can change the industry together!

Show notes: https://www.gamedevelopmentstrategyguide.com/enduring-play-a-game-dev-podcast-season-2-episode-4-cristina-amaya-show-notes/