27. The Perfume Writer: A Conversation With Ariel Baker | It's Just Perfume

27. The Perfume Writer: A Conversation With Ariel Baker | It's Just Perfume

In this episode of It's Just Perfume, Steve sits down with journalist Ariel Baker from Marie Claire at Scent Bar Brooklyn. They talk about her career journey from health care into editorial and her personal journey from Jamaica to Massachusetts to New York City.


Ariel reveals her first perfume loves and her foray into niche as Marie Claire readers demanded more stories about the growing scent world. They talk about the relationships between brands, customers, journalists and content creators and how various generations discover perfume through different channels. We find out which bottles she grabs most often and what notes she's excited about. Iris, concrete anyone?


Perfumes mentioned in this episode:

02:33:18 Twilight Woods by Bath and Body Work

05:28:20 Beach Walk by Maison Martin Margiela

05:36:01 By The Fireplace by Maison Martin Margiela

09:58:10 Mango Skin by Vilhelm Parfumerie available on Luckyscent.com

12:21:09 Molecule 01 by Escentric Molecules available on Luckyscent.com

15:38:23 Fahrenheit by Dior

16:37:23 Molecule 01 + Iris by Escentric Molecules available on Luckyscent.com

17:41:05 Angel Dust by Fugazzi available on Luckyscent.com

21:52:22 Cuir Béluga by Guerlain

22:35:15 Vanille Planifolia Extrait 21 by Guerlain

24:16:25 Rotano by Maison d'Etto available on Luckyscent.com

26:44:25 For Your Love by Mizensir

27:14:08 Baccarat Rouge 540 by Maison Francis Kurkdjian available on Luckyscent.com

37:41:10 Love-O-Matic by Room 1015 available on Luckyscent.com

39:11:01 Sonic Flower by Room 1015 available on Luckyscent.com

39:58:15 You by Glossier

40:58:00 White Rice by D'Annam available on Luckyscent.com

41:52:15 Pomelo Oolong by D'Annam available on Luckyscent.com

48:37:08 God of Fire by Stéphane Humbert Lucas available on Luckyscent.com

50:09:00 Happy Dust by Narcotica available on Luckyscent.com

50:46:24 Beyond the Veil by Sorce available on Luckyscent.com

52:25:16 Peau Originale by Arnué available on Luckyscent.com

56:35:05 Mantes La Jolie by Astier de Villatte available on Luckyscent.com


Hosted by Steven Gontarski

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21. The Award-Winning Songwriter: A Conversation with Steph Jones

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20. Best of 2025: Luckyscent’s Most Notable Fragrances of the Year

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