We Robloxed So You Don’t Have To

We Robloxed So You Don’t Have To

If you want to see what the future of the internet looks like, peek over your kid’s shoulder while they’re using Roblox. The online platform is filled with free games, experiences, and social hangouts that are designed and built by its users. Curiously, those users are often children; Roblox has 65 million daily active users, and around half of them are under 17.

But as Roblox grows, its users are growing up, and the company is making moves to appeal to the changing interests of its aging audience. This week, the company announced it’s bringing animated video chat to its virtual world. The new feature aims to combine the interactions of apps like Zoom and FaceTime with the creative energy of a video game environment. The addition of video chat could also convince older users to buy a premium Roblox subscription or invest in Robux, the platform’s digital currency.

This week on Gadget Lab, we dive into the virtual world of Roblox and how the company's offerings are expanding to attract older users, evolve its culture, and create its own version of the metaverse.

Show Notes:

Read Lauren’s story about Roblox introducing animated video chats to its platform. WIRED’s Will Knight has more about how Roblox is using generative AI. Follow all of WIRED’s coverage of Roblox and other video games.

Recommendations:

Lauren recommends getting rid of all your extra cables and watching the show Jury Duty on Amazon Prime. Mike recommends Andrew Hickey’s podcast A History of Rock Music in 500 Songs, and ordering bitters and soda at a bar when you don’t want an alcoholic drink.

Lauren Goode is @LaurenGoode. Michael Calore is @snackfight. Bling the main hotline at @GadgetLab. The show is produced by Boone Ashworth (@booneashworth). Our theme music is by Solar Keys.

Learn about your ad choices: dovetail.prx.org/ad-choices

Jaksot(432)

You’ve Got to Know When to Fold ‘Em

You’ve Got to Know When to Fold ‘Em

At its flagship phone event this week in San Francisco, Samsung announced not one but four different versions of the new Galaxy S10: A phone with a 6.1-inch display, a plus-sized model, a “less expens...

23 Helmi 201942min

The Treacherous Allure of OG Usernames

The Treacherous Allure of OG Usernames

Product designer and internet native Chris Messina was lucky enough to snag the username @chris on Instagram back when Instagram was known as Burbn, and, like all of his early usernames, it became a p...

15 Helmi 201959min

The App Smackdown

The App Smackdown

Move fast and break app store rules: That very well may have been Facebook’s motto for awhile now, only, we’re just learning about it this week. After TechCrunch reported that Facebook was sidesteppin...

1 Helmi 201949min

Amazon Delivery Bots Are Here

Amazon Delivery Bots Are Here

Kids are particularly terrible for robots. At least, that’s what researchers in Japan discovered when they let a robot roam around a shopping center in Osaka in 2015. A group of kids antagonized the r...

25 Tammi 201942min

Nike’s Truly Smart Sneakers

Nike’s Truly Smart Sneakers

Self-lacing sneakers have been the dream since Marty McFly first rocked Nike MAGs in 1989, but most attempts at turning shoe leather into smart sneakers have been expensive, produced in small batches,...

19 Tammi 201946min

The Best of CES

The Best of CES

We came. We saw. We touched a lot of gadgets. This week was the annual CES, one of the world’s largest consumer electronics show, and WIRED’s team was on the ground covering all of the top tech trends...

12 Tammi 201952min

The Year in Tech, in One Word

The Year in Tech, in One Word

If you had to sum up the year in tech in one word, what word would you choose? That’s what we at the Gadget Lab asked ourselves as we looked to somehow recap a year’s worth of tech-related drama in ap...

21 Joulu 201849min

Apocalypse Now

Apocalypse Now

Most people, at this point, believe that climate change is a real thing that will harm future generations of humans. And yet, a cognitive dissonance exists around that knowledge and our sense of respo...

14 Joulu 201856min