Gymshark's £8m To £200m Growth Adventure (from an SEO & PPC Perspective)!
This week we are joined back by the legendary marketing titan, Richard Chapple! From starting his career on the ground floor in a retail store, Richard worked his way up to becoming Head Of Marketing at Play.com, then onto Group eCommerce Director of THG, and later becoming CMO of Gymshark, helping them scale from £8million-£200million! Richard is now the Founder of The Growth Foundation helping high-potential businesses show them the right way to grow. In this episode, Nick and Richard d...
31 Touko 202455min
10 CRO Changes Every Brand Needs To Make!
This is a pre-recorded webinar. If you want to see the visual version of the webinar on Youtube, then click here: https://youtu.be/qcA9QTUjugk Are you ready to take your user experience (UX) and conversion rates to the next level? Look no further! This exciting webinar is designed to equip you with the top 10 strategies to turbocharge your website's performance. Presented by the renowned UX expert, Ben Burgess from Eleven, this event is a must-watch for anyone seeking to enhance their websi...
24 Touko 20241h 22min
The Truth: Why Brands Hit a Brick Wall With Growth
Join Nick this week as he uncovers why brands are hitting a brick wall and the 7 things you can do to overcome them! Nick shares the truth behind successful business operations and how to find synergy between the marketing and finance teams. We'll discuss strategies for moving and improving tech stacks to stay ahead in the digital age, and discover how to diversify your marketing approach and double down on meeting your customers' needs! Key takeaways: 0:00 Introduction 0:39 Our Roundtable...
17 Touko 202433min
SEO - Cementing your Shopify Store at #1 on Google
This week are joined by Senior SEO Consultant, Rob Stanbury, to explore essential strategies to elevate & cement your Brand’s SEO position! From uncovering the five key focus areas in SEO to demonstrating relevance on your collection page, we provide actionable insights to help you climb the search engine rankings. Discover the power of buying guides and learn how to structure a user journey for maximum impact. We also explore the future of marketing with AI personalization and share qu...
10 Touko 202455min
Google Ads: 98% Of Web Visits Don't Buy. Here’s Why…
In this episode, we delve into the world of Google PPC marketing and share 10 invaluable tips to elevate your strategy. From split testing ad campaigns to managing revenue lag time on Google AdSense. Learn how to effectively target customer groups, optimize product categories, and identify your best and worst selling products. Discover the importance of analyzing product performance and margins, and how to support your merchandising teams through PPC. We also explore the significance of ca...
3 Touko 202443min
Optimize & Convert: A Guide To CRO Success With Ben Burgess
Join us this week as we are joined by Ben Burgess, Founder of Brand and Web Agency, Eleven, working with the likes of CocaCola, BBC, Simba, 3Mobile & many more! Nick and Ben unravel the four-step process of Conversion Rate Optimization, providing practical insights and actionable strategies to boost your website's performance. Discover the art of designing a flexible website that adapts seamlessly to evolving customer needs, and unlock the power of A/B Testing to optimize your online pr...
22 Huhti 202446min
10 UNMISSABLE Lessons For Working With Marketing Agencies!
This week, Nick delves into the daunting task of selecting the perfect marketing partner, offering expert advice and practical strategies. Join us as Nick shares the intricacies of agency selection, sharing insights on what to look for and how to make informed decisions. If you are struggling to find the right agency for your brand, or feel it’s a daunting task, this is the episode for you! Key takeaways: 0:00 Introduction 2:39 “I Can't Find A Good Agency” 4:02 Finding an agency 10:48 Three...
12 Huhti 202433min
From 0 to $1m on Shopify - Your New Growth Strategy!
This week we are doing something a little different! Join us for an exciting online webinar where we'll reveal the secrets to skyrocketing your Shopify store's revenue! Whether you're just starting out or looking to take your business to the next level, this is the event for you. Learn from industry expert Caroline Balinska who has achieved incredible success on Shopify, going from zero to a whopping one million dollars. Discover the proven strategies, tools, and tactics used to achieve this...
5 Huhti 20241h 47min
