Google Analytics: How to Know If Your Marketing is Working

Google Analytics: How to Know If Your Marketing is Working

Do you use Google Analytics? Want to know how data can help improve your marketing?

In this episode I interview Christopher Penn, the VP of marketing technology at SHIFT Communications (a PR firm). He co-founded PodCamp with Chris Brogan and is co-host of the Marketing Over Coffee podcast.

Show notes: https://www.socialmediaexaminer.com/133

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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Selling More With Instagram: A Proven Organic Strategy

Selling More With Instagram: A Proven Organic Strategy

Struggling to sell your products or services on Instagram? Want to know how to effectively create content that leads to sales? To learn a proven organic framework for selling more on Instagram without relying on paid ads, I interview Kar Brulhart.Guest: Kar Brulhart | Show Notes: socialmediaexaminer.com/618Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

13 Kesä 202445min

Adopting AI for Business: Where to Begin

Adopting AI for Business: Where to Begin

Are you curious about AI’s role in marketing and business? Wondering about the practical and privacy implications of using AI in your work? In this special episode, I interview Paul Roetzer to explore how to begin adopting AI in your business.Guest: Paul Roetzer | Show Notes: socialmediaexaminer.com/a1Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

6 Kesä 202445min

Proving Your Worth: How to Measure the Success of Your Social Marketing

Proving Your Worth: How to Measure the Success of Your Social Marketing

Wish you could tie your social media activities to measurable outcomes? Wondering what tools and techniques can help? To discover how to measure the success of your social media marketing activities, I interview Emeric Ernoult.Guest: Emeric ErnoultThis episode of the Social Media Marketing Podcast is produced in partnership with Agorapulse.Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

3 Kesä 202443min

Hacking the Human Mind With Applied Behavioral Marketing

Hacking the Human Mind With Applied Behavioral Marketing

Want your marketing to be more memorable? Looking for psychology-backed tactics that will improve your results? To discover how to put applied behavioral science to work in marketing, I interview Richard Shotton.Guest: Richard Shotton | Show Notes: socialmediaexaminer.com/617Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

30 Touko 202443min

LinkedIn Written Content Strategy: From Ideas to Stories and Beyond

LinkedIn Written Content Strategy: From Ideas to Stories and Beyond

Are your LinkedIn posts getting the reach and engagement you need? Looking for a written post formula you can repurpose? To explore content strategy on LinkedIn using the written word, I interview Michaela Alexis.Guest: Michaela Alexis | Show Notes: socialmediaexaminer.com/616Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

23 Touko 202444min

How to Optimize Your Videos to Reach More of the Right People

How to Optimize Your Videos to Reach More of the Right People

Want to ensure that your videos are relevant to your target audience? Looking for tactics to retain viewers at various stages of the customer journey? To explore how to optimize your videos to reach the right people, I interview Ben Amos.Guest: Ben Amos | Show Notes: socialmediaexaminer.com/615Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

16 Touko 202446min

Using LinkedIn to Increase Your Sales

Using LinkedIn to Increase Your Sales

Are you looking for strategies to find and convert your ideal prospects? Are you taking full advantage of LinkedIn? To discover proven tactics to identify your target audience, craft compelling messages, and guide prospects through your sales funnel on LinkedIn, I interview Hala Taha.Guest: Hala Taha | Show Notes: socialmediaexaminer.com/614Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

9 Touko 202445min

Managing Ideas: A Framework for Unlocking Creativity

Managing Ideas: A Framework for Unlocking Creativity

Do your best ideas get lost? Are you looking for a proven process to capture and act on your ideas? To discover how to create systems to help you better manage your ideas, I interview Tiago Forte.Guest: Tiago Forte | Show Notes: socialmediaexaminer.com/613Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

2 Touko 202445min

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