Creating Stories That Stick: How Marketers Can Win With Story

Creating Stories That Stick: How Marketers Can Win With Story

Want to craft better stories in your marketing? Wondering what makes a good story? To explore the power of stories in marketing, in this episode I interview Kindra Hall. Kindra is the author of Stories That Stick: How Storytelling Can Captivate Customers, Influence Audiences, and Transform Your Business. USEFUL INFORMATION: We'd love you to review our show on Apple Podcasts.

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Google+ Marketing: Why Marketers Should Not Overlook Google+

Google+ Marketing: Why Marketers Should Not Overlook Google+

Have you given up on Google+? Are you wondering whether it is worth managing yet another social network? In this episode, I interview Jesse Stay, author of several books including Google+ for Dummies ...

14 Syys 201234min

Social Media Science: How Behavior Impacts Social Media Marketing

Social Media Science: How Behavior Impacts Social Media Marketing

Want to understand the psychology behind why people interact via social networks? During this fascinating interview I explore these very concepts. In this episode, I interview Ric Dragon, author of So...

7 Syys 201227min

How Content Can Help You Build a Loyal Following

How Content Can Help You Build a Loyal Following

Are you trying to build an engaged loyal following that loves you and your business? Have you tried to use video, podcasting or social media to build engagement? In this episode, I interview Pat Flynn...

31 Elo 201238min

Facebook Marketing Mistakes: What to Avoid and Why

Facebook Marketing Mistakes: What to Avoid and Why

Are you struggling to make Facebook marketing work for your business? Many marketers don’t know how to connect with their audience on Facebook in a meaningful way for their business. In this episode, ...

24 Elo 201225min

Twitter Marketing: Does it Still Matter?

Twitter Marketing: Does it Still Matter?

Is Twitter still a good marketing channel? With so much focus on Facebook and Pinterest, has this network lost its value? In this episode, Brian Solis, author of The End of Business as Usual and Engag...

17 Elo 201224min

Facebook Mobile for Business: What You Need to Know

Facebook Mobile for Business: What You Need to Know

Do you take Facebook with you on your mobile device? Turns out 543 million people access Facebook while out and about! In this premier episode, I interview Mari Smith, author of The New Relationship M...

10 Elo 201229min

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