Apple’s Uncanny Valley Pro
Uncanny Valley | WIRED1 Helmi 2024

Apple’s Uncanny Valley Pro

Apple's first ever mixed reality headset, the Vision Pro, arrives tomorrow. Apple has a knack for revitalizing and legitimizing a product category—something that the face computer market really needs right now. But there are some hangups that could limit its initial success: the Vision Pro's exorbitant $3,499 price tag, the tethered battery pack, and the mere handful of apps available on the device at launch. These issues point to this headset being more of a development kit than a fully realized product for now. It's a beautiful machine, but its true potential may not be realized for some time.

This week on Gadget Lab, WIRED reviews editor Julian Chokkattu joins us to chat about the Apple Vision Pro and whether it's going to be the device that finally kicks off the face computer revolution. We also talk about the ways Apple is trying to make the headset disappear as part of the experience, both in the virtual space and in the physical realm.

Show Notes:

Read Julian’s hands-on experience with the Apple Vision Pro. Read Lauren’s story about the Apple Vision Pro’s battery pack. Read Boone Ashworth on the current situation with apps and developers.

Recommendations:

Julian recommends Thumbtack, a platform to connect homeowners with service vendors. Lauren recommends butter lettuce. Mike recommends the Scottish police show Shetland.

Julian Chokkattu can be found on social media @JulianChokkattu. Lauren Goode is @LaurenGoode. Michael Calore is @snackfight. Bling the main hotline at @GadgetLab. The show is produced by Boone Ashworth (@booneashworth). Our theme music is by Solar Keys.

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