The Best Type of Fame to Get the Most Money

The Best Type of Fame to Get the Most Money

In episode #2675, we discuss the advantages of being niche famous versus being well-known in a massive Total Addressable Market (TAM). We explore examples such as Kylie Jenner and Sam Altman, highlighting the importance of monetization and privacy. Learn why building a brand like Google or Tesla can be more lucrative than personal branding, and discover how niche fame can offer power and protection. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) TIME-STAMPED SHOW NOTES: (00:00) Today’s topic: The Best Type of Fame to Get the Most Money (00:06) Neil's opinion on the best type of fame: Being well-known in a massive total addressable market (TAM) (00:32) Kylie Jenner's fame in the beauty industry (01:11) Eric's opinion on the best type of fame: Niche fame for industry recognition and privacy (02:00) Neil discusses the challenges of monetizing fame in a wide audience (03:33) Eric shares an example of a niche audience with potential for monetization (03:59) Neil highlights the importance of a niche with a large TAM for profitability (04:28) Discussion on Sam Altman's niche fame and potential for future recognition (05:35) Conclusion: Balancing fame, privacy, and profitability (06:00) Neil mentions Brian Dean's new YouTube channel for exploding topics (06:29) Neil describes the content of Brian Dean's first video and its relevance (07:23) Neil emphasizes the financial potential of building non-personal branded companies (08:02) Eric adds an example of a factory that produces products for a lower cost (08:50) Eric clarifies the limitations of accessing the factory mentioned (09:10) That’s it for today! Don’t forget to rate, review, and subscribe! Go to https://www.marketingschool.io to learn more! Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Single Grain << Eric’s ad agency NP Digital << Neil’s ad agency X @neilpatel X @ericosiu See omnystudio.com/listener for privacy information.

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The Secrets of YouTube Marketing

The Secrets of YouTube Marketing

In episode #2839, they focus on YouTube marketing, ROI measurement, global market strategies, innovative marketing techniques, and effective presentation methods for high-stakes proposals.  Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)  TIME-STAMPED SHOW NOTES: (00:00) Introduction to the Agency Owners Association (02:47) Understanding YouTube Marketing and ROI Challenges (06:00) Global Market Strategies for DTC Brands (09:04) Innovative Marketing Strategies for Growth (11:55) Effective Presentation Techniques for High-Stakes Proposals Go to https://www.marketingschool.io to learn more!   Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:    Single Grain << Eric’s ad agency NP Digital << Neil’s ad agency X @neilpatel X @ericosiu

11 Loka 202416min

Mastering Testing Methodologies for Affiliate Marketing

Mastering Testing Methodologies for Affiliate Marketing

In episode #2838, they cover implementing testing methodologies in affiliate marketing, the importance of building relationships for business growth, and effective lead generation through webinars and private events. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)  TIME-STAMPED SHOW NOTES: (00:00) Introduction to Agency Owners Association Coaching Call (02:26) Implementing Testing Methodologies in Affiliate Marketing (05:17) Building Relationships for Business Growth (09:36) Webinars and Private Events for Lead Generation Go to https://www.marketingschool.io to learn more!   Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:    Single Grain << Eric’s ad agency NP Digital << Neil’s ad agency X @neilpatel X @ericosiu

10 Loka 202413min

SEO Challenges for SMBs and Content Strategy

SEO Challenges for SMBs and Content Strategy

In episode #2837, they discuss the importance of white labeling services, ensuring quality in client relationships, and optimizing standard operating procedures (SOPs) for better onboarding and scaling. They also touch on navigating the AI landscape and leveraging technology for agency success. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)  TIME-STAMPED SHOW NOTES: (00:00) Introduction to Agency Owners Association Coaching Call (00:29) SEO Challenges for SMBs and Content Strategy (03:40) The Importance of Inbound Signals and Brand Queries (05:11) Leveraging LinkedIn for Lead Generation (07:42) Specialization vs. Diversification in Agency Services (12:01) Focus on Mastery: Insights from Seth Godin Go to https://www.marketingschool.io to learn more!   Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:    Single Grain << Eric’s ad agency NP Digital << Neil’s ad agency X @neilpatel X @ericosiu

9 Loka 202416min

Partnership Strategies for Agency Growth

Partnership Strategies for Agency Growth

In episode #2836, they discuss the importance of white labeling services, ensuring quality in client relationships, and optimizing standard operating procedures (SOPs) for better onboarding and scaling. They also touch on navigating the AI landscape and leveraging technology for agency success. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)  TIME-STAMPED SHOW NOTES: (00:00) Introduction to Agency Owners Association Coaching Call (02:56) Partnership Strategies for Agency Growth (06:13) Ensuring Quality in White Label Services (08:58) Optimizing Standard Operating Procedures (SOPs) (11:56) Navigating the AI Landscape in Agencies Go to https://www.marketingschool.io to learn more!   Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:    Single Grain << Eric’s ad agency NP Digital << Neil’s ad agency X @neilpatel X @ericosiu

8 Loka 202415min

How To Systematize Referrals and AI Integration

How To Systematize Referrals and AI Integration

In this bonus episode, we give you a sneak peek into what our Agency Owners Association (AOA) hangouts look like. Join their discussion about the integration of AI into business operations, tools for agency efficiency, and a hot seat session focused on scaling referral programs.  Don’t forget to help us grow by subscribing and liking on YouTube!   Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)    TIME-STAMPED SHOW NOTES: (00:00) Introduction to the Agency Owners Association (02:36) Integrating AI into Business Operations (06:31) Exploring Tools for Agency Efficiency (08:50) Hot Seat Session: Scaling Referral Programs (24:40) Actionable Insights and Next Steps Go to https://www.marketingschool.io to learn more!   Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:    Single Grain << Eric’s ad agency NP Digital << Neil’s ad agency X @neilpatel X @ericosiu

5 Loka 202428min

YouTube Launches 'Hype' to Incentivize Small Creators

YouTube Launches 'Hype' to Incentivize Small Creators

In episode #2834, Eric Siu and Neil Patel discuss the recent launch of YouTube's features aimed at enhancing community engagement, providing more visibility for smaller creators, insights from top-performing ads, and the dynamics between personal and corporate branding. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)  TIME-STAMPED SHOW NOTES: (00:00) YouTube launches 'hype'  (01:17) What YouTube learned by analyzing over 8,000 top ads (03:56) Are personal brands a waste of time? (07:37) That’s it for today! Don’t forget to rate, review, and subscribe! Go to https://www.marketingschool.io to learn more!   Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:    Single Grain << Eric’s ad agency NP Digital << Neil’s ad agency X @neilpatel X @ericosiu

4 Loka 20249min

The Genius of Amazon Owning The Washington Post

The Genius of Amazon Owning The Washington Post

In episode #2834, Eric Siu and Neil Patel discuss Jeff Bezos's acquisition of the Washington Post as a strategic move for Amazon, the future of in-flight connectivity with United Airlines' partnership with Starlink, and the challenges of brand marketing in marketing campaigns. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)  TIME-STAMPED SHOW NOTES: (00:00) The genius of Amazon owning the Washington Post  (03:05) United Airlines passengers gets free Starlink (06:39) The brand marketing life cycle (11:00) That’s it for today! Don’t forget to rate, review, and subscribe! Go to https://www.marketingschool.io to learn more!   Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:    Single Grain << Eric’s ad agency NP Digital << Neil’s ad agency X @neilpatel X @ericosiu

3 Loka 202414min

The Marketing Trick That Gave Trump a HUGE Edge Over Kamala

The Marketing Trick That Gave Trump a HUGE Edge Over Kamala

In episode #2833, Eric Siu and Neil Patel discuss the role of TikTok and X in shaping public perception on Trump vs. Harris debate, the importance of transparency in food marketing, and innovative marketing strategies like Pizza Hut's resume delivery service. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)  TIME-STAMPED SHOW NOTES: (00:00) TikTok scores: Trump vs. Kamala (03:43) Beverage marketing of the future (06:26) Pizza Hut helps out job seekers with resumes on pizza boxes (10:22) That’s it for today! Don’t forget to rate, review, and subscribe! Go to https://www.marketingschool.io to learn more!   Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:    Single Grain << Eric’s ad agency NP Digital << Neil’s ad agency X @neilpatel X @ericosiu

2 Loka 202412min

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