Fitness + Technology22 Huhti 2024

Ataraxy: Reality of Developing Digital Fitness Products With Federico Imparatta

This week, on the Fitness + Technology podcast, host Bryan O'Rourke welcomes Federico Imparatta to the show. Federico is the founder of Ataraxy, a digital product agency, which helps lead strategic development and execution of digital solutions that drive business growth. His team's technical expertise is in software & hardware development, product development, and design to deliver high-quality digital products with the overarching goal of empowering entrepreneurs to thrive in the digital era. Today, he joins Bryan to talk about his business and the reality of developing digital fitness products.

One Powerful Quote:

35:07: "Don't ever fall in love with the idea."

4-10 Bullet Points (w/ timestamps) - Highlighting key topics discussed:

3:18: Bryan opens the show by asking Federico about developing digital fitness products.

7:44: Federico talks about the managing expectations when crafting digital solutions.

11:38: Bryan and Federico discuss how today's business thinking is influencing the development of approaches to crafting business processes.

19:55: Bryan inquires with Federico about data driven decision making and why that can be challenging.

23:37: Federico reveals his secret on how to keep a team/organization open minded to data driven decision making.

30:30: Federico shares his beliefs about the next trends in digital products and fitness.

35:06: Federico imparts his final pearls of wisdom to the listeners.

Bullet List of Resources:

https://www.ataraxydigital.com/

Guest Contact Information:

https://www.linkedin.com/in/federicoimparatta/

https://www.bryankorourke.com/

https://www.linkedin.com/in/bryankorourke/

http://www.fittechcouncil.org/

https://www.youtube.com/user/bko61163

Tämä jakso on lisätty Podme-palveluun avoimen RSS-syötteen kautta eikä se ole Podmen omaa tuotantoa. Siksi jakso saattaa sisältää mainontaa.

Jaksot(220)

Winning Sales & Marketing Strategies With Alan Leach

In this episode of the Fitness + Technology Podcast, Bryan O'Rourke welcomes Alan Leach, CEO and Director of Sales and Marketing at West Wood Club in Ireland. Alan has spent 35 years in the fitness in...

15 Syys 31min

The Human Revolution: Fitness, Purpose, & The World We Choose To Build With Bryan O'Rourke LIVE From Fitness Brasil

In this episode of the Fitness + Technology Podcast, Bryan O'Rourke shares his presentation, "The Human Revolution: Fitness, Purpose, & The World We Choose to Build" live from Fitness Brasil Expo 2026...

7 Syys 1h 2min

Chaos To Connection: Rethinking Fitness For A World That Needs Us With Bryan O'Rourke LIVE From Fitness Brasil

In this episode of the Fitness + Technology Podcast, Bryan O'Rourke shares his keynote, "Chaos To Connection: Rethinking Fitness For A World That Needs Us," recorded live at Fitness Brasil Expo 2026 i...

7 Syys 48min

Trends, Technology, & The Long View With Frank van de Ven

In this episode of the Fitness + Technology Podcast, Bryan O'Rourke welcomes Frank van de Ven to the show. Frank recently retired as Chief Commercial and Chief Marketing Officer of Life Fitness, closi...

24 Elo 28min

The Truth About AI, Data, & Your Business With Dave Wright

In this episode of the Fitness + Technology Podcast, Bryan O'Rourke welcomes back Dave Wright to the show. Dave is the Founder and Owner of MYZONE, a wearable technology and social platform that rewar...

18 Elo 34min

Simplify The Work & Amplify The Impact With JJ Creegan

In this episode of the Fitness + Technology Podcast, Bryan O'Rourke welcomes JJ Creegan to the show. JJ is the Principal at Creegan Co., a firm that helps founders, operators, and investors scale mult...

11 Elo 24min

Scaling Fitness Through People, Technology, & Leadership With Chris Smith

In this episode of the Fitness + Technology Podcast, Bryan O'Rourke welcomes Chris Smith, President & CEO of Fitness World Canada. Over the past several years, Fitness World has experienced significan...

4 Elo 21min

Private Equity Trends Shaping The Fitness Industry With Jeremy Hirsch

In this episode of the Fitness + Technology Podcast, Bryan O'Rourke welcomes Jeremy Hirsch, Head of Franchise & Multi-Unit Services at Houlihan Lokey, a leading global investment bank. Houlihan Lokey ...

20 Heinä 26min