TV Viewers Are Getting Old. Do Advertisers Care?

TV Viewers Are Getting Old. Do Advertisers Care?

Matt is joined by Wall Street Journal reporter Isabella Simonetti to discuss an article she wrote that focuses on the older ages of television viewers and how it has affected advertisers (03:35). They go through how the pitches to ad buyers have shifted, the age gap between people who consume traditional linear TV and streaming, whether age demographics are still used, the growing acceptance of older casts on TV, and whether linear TV is beginning to age out. Matt finishes the show with a prediction about the distribution of 'The Apprentice,' which highlights Donald Trump’s rise during his business career (19:50). For a 20 percent discount on Matt’s Hollywood insider newsletter, ‘What I’m Hearing ...,’ click this link: puck.news/thetown Email us your thoughts! thetown@spotify.com Host: Matt Belloni Guest: Isabella Simonetti Producer: Jessie Lopez Theme Song: Devon Renaldo Learn more about your ad choices. Visit podcastchoices.com/adchoices

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Do the Oscars Need to Be Saved?

Do the Oscars Need to Be Saved?

Matt is joined by author Mark Harris to discuss the Academy’s decision to cut eight categories from the live Oscars broadcast, and to debate whether or not the ceremony needs to be changed—and if so, ...

24 Maalis 202237min

The NFL Sunday Ticket Bidding War and How Peyton and LeBron Went Hollywood

The NFL Sunday Ticket Bidding War and How Peyton and LeBron Went Hollywood

Matt is joined by co-head and partner at WME Sports Josh Pyatt to discuss why broadcasters are seeing huge paydays, which streaming service needs NFL Sunday Ticket the most, what effect the Manning-ca...

23 Maalis 202223min

Do Stars Still Need Agents? Plus, Iger vs. Chapek, and Oscar Drama Begins!

Do Stars Still Need Agents? Plus, Iger vs. Chapek, and Oscar Drama Begins!

Are the middlemen who have dominated Hollywood for decades in trouble? Matt is joined by Bloomberg’s Lucas Shaw to discuss the future for Hollywood intermediaries, the ongoing turmoil at Disney, and R...

21 Maalis 202223min

Amazon Closes Deal to Acquire MGM. Now What?

Amazon Closes Deal to Acquire MGM. Now What?

Matt is joined by chief media analyst of Variety Intelligence Platform Andy Wallenstein to discuss Amazon’s $6.5 billion purchase of MGM Studios and what this means for Amazon's future in the movie an...

17 Maalis 202217min

Netflix’s Password Crackdown and Their Struggle to Make Movies People Care About

Netflix’s Password Crackdown and Their Struggle to Make Movies People Care About

Matt leads off with the bizarre news of movie theater chain AMC buying stock in a gold mine, as well as Discovery CEO David Zaslav’s 2021 pay package totaling over $240 million. Then, senior strategy ...

16 Maalis 202222min

'The Batman' Ticket Upcharge and the Future of Moviegoing

'The Batman' Ticket Upcharge and the Future of Moviegoing

In our first episode, Matt Belloni is joined by Puck colleague Ben Landy to run through the latest industry news from the weekend, including HBO Max and Discovery+ merging into one app and the ongoing...

14 Maalis 202227min

Introducing ‘The Town With Matthew Belloni’

Introducing ‘The Town With Matthew Belloni’

Learn more about your ad choices. Visit podcastchoices.com/adchoices

8 Maalis 202242s

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