How To Calculate The Value Of Your Leads Overtime
Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast31 Loka 2017

How To Calculate The Value Of Your Leads Overtime

I've just launched a new YouTube channel!! The concept? I take real businesses struggling to stand the f*ck out, provide my positioning/branding/lead gen help, and record it all for YouTube. The first mini-series features three freelance marketers (copywriter Rob, ecommerce designer Laura, and non-fiction book coach Vicky).

I hope you'll set aside half an hour to watch it through. Maybe with your morning coffee? Or lunch break? Or evening onion soup? And then, the usual "Subscribe, Like, Share" would go a long, long way too.

https://www.youtube.com/channel/UCdNXaHHVnVntg5gpveB-5_Q

***

How to calculate lead value?

My guest today is Keith Perhac, of DevelopYourMarketing.com and Segmetrics. Keith is a developer and marketer, and he is here to teach you how to calculate the value of your leads over the long-term.

Focusing on lead value over time will enable you to know what is working and generating revenue, and what is not. Listen in as Keith shares his step-by-step guide to tracking lead value and tailoring your marketing to the most valuable leads.

Topics covered:

  • The importance of measuring long-term lead value
  • Calculating lead value
  • Tracking digital touch points
  • Utilizing Segmetrics to measure lead value
  • Facebook lead tracking limitations
  • Tracking step-by-step guide: CRMs, UTM tags and mapping your customer journey
  • Generating revenue reports
  • Keith’s background and career in Japan
  • Recommended reading and advice


Resources mentioned:


***

→ Buy my book: book.stfo.io
→ Watch my YouTube channel: https://www.youtube.com/channel/UCdNXaHHVnVntg5gpveB-5_Q
→ Take my 60-second quiz: stfo.io/q
→ See my pretty face on LinkedIn: https://www.linkedin.com/in/louisgrenier/
→ Leave a review on Apple Podcasts: https://apple.co/3p4wL4r
→ Leave a review on Spotify: https://open.spotify.com/show/7iEF1qovZZiaP1iRtxGARo


🐔


Jaksot(309)

Smashing Norms: How To Craft Stand-The-F*ck-Out Brands in Old-School Industries

Smashing Norms: How To Craft Stand-The-F*ck-Out Brands in Old-School Industries

I've just launched a new YouTube channel!! The concept? I take real businesses struggling to stand the f*ck out, provide my positioning/branding/lead gen help, and record it all for YouTube. The first...

28 Marras 202349min

A CEO’s Guide to Building a No-BS Personal Brand (& Reviving a Dying Business)

A CEO’s Guide to Building a No-BS Personal Brand (& Reviving a Dying Business)

I've just launched a new YouTube channel!! The concept? I take real businesses struggling to stand the f*ck out, provide my positioning/branding/lead gen help, and record it all for YouTube. The first...

21 Marras 202347min

How This Marketing Rebel Turned One Book Into a Multi-Million Coaching Biz

How This Marketing Rebel Turned One Book Into a Multi-Million Coaching Biz

I've just launched a new YouTube channel!! The concept? I take real businesses struggling to stand the f*ck out, provide my positioning/branding/lead gen help, and record it all for YouTube. The first...

14 Marras 202355min

How to Impress Every Time You Speak (5 Unusual Public Speaking Tips)

How to Impress Every Time You Speak (5 Unusual Public Speaking Tips)

I've just launched a new YouTube channel!! The concept? I take real businesses struggling to stand the f*ck out, provide my positioning/branding/lead gen help, and record it all for YouTube. The first...

7 Marras 202347min

How Jonathan Stark Runs a $400k Business Working "Just 5h/Week"

How Jonathan Stark Runs a $400k Business Working "Just 5h/Week"

I've just launched a new YouTube channel!! The concept? I take real businesses struggling to stand the f*ck out, provide my positioning/branding/lead gen help, and record it all for YouTube. The first...

31 Loka 202357min

Toxic Hustle: When Business Ambition Eats You Alive (Almost)

Toxic Hustle: When Business Ambition Eats You Alive (Almost)

I've just launched a new YouTube channel!! The concept? I take real businesses struggling to stand the f*ck out, provide my positioning/branding/lead gen help, and record it all for YouTube. The first...

24 Loka 202356min

Stop The Scroll, Start The Sale: 7 Ways To Build An Audience Of Future Buyers

Stop The Scroll, Start The Sale: 7 Ways To Build An Audience Of Future Buyers

I've just launched a new YouTube channel!! The concept? I take real businesses struggling to stand the f*ck out, provide my positioning/branding/lead gen help, and record it all for YouTube. The first...

17 Loka 202359min

Bob Moesta's Jobs-To-Be-Done: Your Fix for Selling Without Gagging

Bob Moesta's Jobs-To-Be-Done: Your Fix for Selling Without Gagging

I've just launched a new YouTube channel!! The concept? I take real businesses struggling to stand the f*ck out, provide my positioning/branding/lead gen help, and record it all for YouTube. The first...

10 Loka 202350min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
mimmit-sijoittaa
rss-rahapodi
psykopodiaa-podcast
hyva-paha-johtaminen
ostan-asuntoja-podcast
rss-rahamania
rss-sami-miettinen-neuvottelija
rss-lahtijat
rss-rentotapaus
kultaiset-hoitajat
rss-startup-ministerio
rss-seuraava-potilas
herrasmieshakkerit
rss-strategian-seurassa
asuntoasiaa-paivakirjat
rss-h-asselmoilanen
rss-tyoelamasta-podcast
rss-vaikuttavan-opettajan-vierella
rss-set-for-life-sijoita-ja-vaurastu