[BEST OF] Hiten Shah on Choosing the Right Value Proposition
Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast1 Maalis 2022

[BEST OF] Hiten Shah on Choosing the Right Value Proposition

I've just launched a new YouTube channel!! The concept? I take real businesses struggling to stand the f*ck out, provide my positioning/branding/lead gen help, and record it all for YouTube. The first mini-series features three freelance marketers (copywriter Rob, ecommerce designer Laura, and non-fiction book coach Vicky).

I hope you'll set aside half an hour to watch it through. Maybe with your morning coffee? Or lunch break? Or evening onion soup? And then, the usual "Subscribe, Like, Share" would go a long, long way too.

https://www.youtube.com/channel/UCdNXaHHVnVntg5gpveB-5_Q

***

You should be very familiar with my guest today.

As a serial entrepreneur, he’s founded and co-founded multiple companies over the past 20 years including, KISSmetrics and Crazy Egg. He’s now CEO of FYI, a solution for having all of your documents in one place.

In this episode, Hiten talks about value proposition and why keeping it simple is the key to making it successful.

Topics covered:

  • The definition of a value proposition
  • Thinking about people first and understanding what they want
  • Examples of value propositions
  • The three mistakes businesses make with their value proposition
  • Understanding how people see your business in order to understand your value proposition
  • Why the value proposition is in the eye of the beholder
  • The first step to defining your value proposition
  • Ensuring you able to deliver on your value proposition
  • The importance of keeping what you do simple to understand
  • Why you should consider the most unique thing that your business does

Resources mentioned:


***

→ Buy my book: book.stfo.io
→ Watch my YouTube channel: https://www.youtube.com/channel/UCdNXaHHVnVntg5gpveB-5_Q
→ Take my 60-second quiz: stfo.io/q
→ See my pretty face on LinkedIn: https://www.linkedin.com/in/louisgrenier/
→ Leave a review on Apple Podcasts: https://apple.co/3p4wL4r
→ Leave a review on Spotify: https://open.spotify.com/show/7iEF1qovZZiaP1iRtxGARo


🐔

Jaksot(309)

How to Have Better Ideas (Lessons From The Onion’s Creator)

How to Have Better Ideas (Lessons From The Onion’s Creator)

I've just launched a new YouTube channel!! The concept? I take real businesses struggling to stand the f*ck out, provide my positioning/branding/lead gen help, and record it all for YouTube. The first...

30 Tammi 202452min

How to Shake Up Industries That Hate Change (4 Principles)

How to Shake Up Industries That Hate Change (4 Principles)

I've just launched a new YouTube channel!! The concept? I take real businesses struggling to stand the f*ck out, provide my positioning/branding/lead gen help, and record it all for YouTube. The first...

23 Tammi 202440min

How April Dunford Built a 7-Figure Solo Consulting Biz

How April Dunford Built a 7-Figure Solo Consulting Biz

I've just launched a new YouTube channel!! The concept? I take real businesses struggling to stand the f*ck out, provide my positioning/branding/lead gen help, and record it all for YouTube. The first...

16 Tammi 202453min

How to Embrace Your Weirdness & Make Money From It

How to Embrace Your Weirdness & Make Money From It

I've just launched a new YouTube channel!! The concept? I take real businesses struggling to stand the f*ck out, provide my positioning/branding/lead gen help, and record it all for YouTube. The first...

9 Tammi 20241h 3min

This Rookie Won Over Celebs, Grew to 300k Fans, & Became #1 in Her Niche [Here’s How]

This Rookie Won Over Celebs, Grew to 300k Fans, & Became #1 in Her Niche [Here’s How]

I've just launched a new YouTube channel!! The concept? I take real businesses struggling to stand the f*ck out, provide my positioning/branding/lead gen help, and record it all for YouTube. The first...

2 Tammi 202449min

4 ½ Psychological Biases Every Marketer Needs to Know

4 ½ Psychological Biases Every Marketer Needs to Know

I've just launched a new YouTube channel!! The concept? I take real businesses struggling to stand the f*ck out, provide my positioning/branding/lead gen help, and record it all for YouTube. The first...

19 Joulu 202349min

How to Build an Authentic Social Presence Without Sounding Like a Bro

How to Build an Authentic Social Presence Without Sounding Like a Bro

I've just launched a new YouTube channel!! The concept? I take real businesses struggling to stand the f*ck out, provide my positioning/branding/lead gen help, and record it all for YouTube. The first...

12 Joulu 202347min

How to Build A Marketing Community (Without Spam Or Pyramid Schemes)

How to Build A Marketing Community (Without Spam Or Pyramid Schemes)

I've just launched a new YouTube channel!! The concept? I take real businesses struggling to stand the f*ck out, provide my positioning/branding/lead gen help, and record it all for YouTube. The first...

5 Joulu 202350min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
mimmit-sijoittaa
rss-rahapodi
psykopodiaa-podcast
rss-rahamania
rss-lahtijat
ostan-asuntoja-podcast
hyva-paha-johtaminen
rss-seuraava-potilas
rss-sami-miettinen-neuvottelija
rss-startup-ministerio
rahapuhetta
lakicast
rss-porssipuhetta
rss-bisnesta-bebeja
rss-sisalto-kuntoon
rss-set-for-life-sijoita-ja-vaurastu
rss-rahataito-podcast
rss-paasipodi
rss-viisas-raha-podi