How to Have Better Ideas (Lessons From The Onion’s Creator)
Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast30 Tammi 2024

How to Have Better Ideas (Lessons From The Onion’s Creator)

I've just launched a new YouTube channel!! The concept? I take real businesses struggling to stand the f*ck out, provide my positioning/branding/lead gen help, and record it all for YouTube. The first mini-series features three freelance marketers (copywriter Rob, ecommerce designer Laura, and non-fiction book coach Vicky).

I hope you'll set aside half an hour to watch it through. Maybe with your morning coffee? Or lunch break? Or evening onion soup? And then, the usual "Subscribe, Like, Share" would go a long, long way too.

https://www.youtube.com/channel/UCdNXaHHVnVntg5gpveB-5_Q

***


Scott Dikkers, the founder of the world’s first humour publication, The Onion, will teach you to grow your brand the wrong way and still make it stand the f*ck out. Scott wrote and developed TV projects that sold to MTV and Comedy Central, won over 30 Webby Awards, and now teaches others to be funny at howtowritefunny.com.

Topics Covered:

  • (00:00) - Intro
  • (02:57) - The invisible architects of humour
  • (08:21) - Anonymity over fame
  • (17:06) - How Jim's Journal broke the mould in comic strips
  • (22:09) - How to take context and f*ck with it
  • (31:04) - Why churning out ideas beats polishing them
  • (37:27) - How to keep your creative identity unspoiled
  • (43:01) - “You have to fall in love with that idea”
  • (48:36) - Work, passion, and living a fulfilling life
  • (49:58) - Where can you find Scott?

***

→ Buy my book: book.stfo.io
→ Watch my YouTube channel: https://www.youtube.com/channel/UCdNXaHHVnVntg5gpveB-5_Q
→ Take my 60-second quiz: stfo.io/q
→ See my pretty face on LinkedIn: https://www.linkedin.com/in/louisgrenier/
→ Leave a review on Apple Podcasts: https://apple.co/3p4wL4r
→ Leave a review on Spotify: https://open.spotify.com/show/7iEF1qovZZiaP1iRtxGARo


🐔

Jaksot(309)

[BONUS] The Secret Psychology Behind Movie Trailers

[BONUS] The Secret Psychology Behind Movie Trailers

I've just launched a new YouTube channel!! The concept? I take real businesses struggling to stand the f*ck out, provide my positioning/branding/lead gen help, and record it all for YouTube. The first...

6 Loka 202338min

The Banana Principle: Why Loyalty Programs Are Rotten To The Core

The Banana Principle: Why Loyalty Programs Are Rotten To The Core

I've just launched a new YouTube channel!! The concept? I take real businesses struggling to stand the f*ck out, provide my positioning/branding/lead gen help, and record it all for YouTube. The first...

3 Loka 202337min

How To Get a Damn Marketing Job

How To Get a Damn Marketing Job

I've just launched a new YouTube channel!! The concept? I take real businesses struggling to stand the f*ck out, provide my positioning/branding/lead gen help, and record it all for YouTube. The first...

26 Syys 202343min

Joe Pulizzi's 10 Commandments: How to Build Your Content Marketing Empire (Godfather Style)

Joe Pulizzi's 10 Commandments: How to Build Your Content Marketing Empire (Godfather Style)

I've just launched a new YouTube channel!! The concept? I take real businesses struggling to stand the f*ck out, provide my positioning/branding/lead gen help, and record it all for YouTube. The first...

19 Syys 202339min

0 to 1M Podcast Downloads: 7 Battle-Tested Tips From Two Expert Hosts

0 to 1M Podcast Downloads: 7 Battle-Tested Tips From Two Expert Hosts

I've just launched a new YouTube channel!! The concept? I take real businesses struggling to stand the f*ck out, provide my positioning/branding/lead gen help, and record it all for YouTube. The first...

12 Syys 202355min

How to Become THE Apex Marketer (7 Evolutionary Principles)

How to Become THE Apex Marketer (7 Evolutionary Principles)

I've just launched a new YouTube channel!! The concept? I take real businesses struggling to stand the f*ck out, provide my positioning/branding/lead gen help, and record it all for YouTube. The first...

1 Elo 202347min

Brand Archetypes in B2B: How to Embed What Customers REALLY Desire Into Your Messaging

Brand Archetypes in B2B: How to Embed What Customers REALLY Desire Into Your Messaging

I've just launched a new YouTube channel!! The concept? I take real businesses struggling to stand the f*ck out, provide my positioning/branding/lead gen help, and record it all for YouTube. The first...

25 Heinä 202340min

How to Write a Business Book With SOUL (AI Can't Touch This!)

How to Write a Business Book With SOUL (AI Can't Touch This!)

I've just launched a new YouTube channel!! The concept? I take real businesses struggling to stand the f*ck out, provide my positioning/branding/lead gen help, and record it all for YouTube. The first...

18 Heinä 202347min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
mimmit-sijoittaa
rss-rahapodi
psykopodiaa-podcast
ostan-asuntoja-podcast
hyva-paha-johtaminen
rss-rahamania
herrasmieshakkerit
rss-lahtijat
rahapuhetta
rss-tarkeista-asioista-2
rss-sami-miettinen-neuvottelija
rss-muutoksenanatomiaa-podcast
rss-rentotapaus
rss-doulapodi
rss-bisnesta-bebeja
rss-sisalto-kuntoon
kultaiset-hoitajat
rss-uppoava-vn-laiva
rss-bisneksen-pehmea-puoli