EP34: Amazon, Omni-commerce, the Metaverse and What Comes Next with Andrea Leigh

EP34: Amazon, Omni-commerce, the Metaverse and What Comes Next with Andrea Leigh

In this episode Wendy Liebmann talks with Andrea Leigh, former Amazon executive, and founder of The Allume Group, an ecommerce education community, about the future of commerce. They discuss: How lifestage and lifestyle needs coupled with new technologies mean that shopping is now a passive -- rather than an active -- activity.That “always shopping” has impacted loyalty to retailers and brandsHow digital shopping can create opportunity to shop in physical storesThe emerging challenges f...

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