Ep. 19: The rise of programmatic out of home advertising with Dom Kozak, JCDecaux
How has OOH advertising changed over the last decade? --- Well... one *major* way it's changed is the introduction of programmatic. --- It's completely changed the way brands/agencies approach this ...
1 Syys 202236min
Ep. 18: The changing nature of television trading with Mike Shaw, Director of International Ad Sales at Roku
How has TV trading changed over the last decade? Has it properly adjusted to consumer change? --- These were the two questions we posed to our guest, for today's episode of AdTech Heroes. --- During...
2 Elo 202244min
Ep. 17: Live from Cannes - Driving Interest & Engagement in The Attention Economy
An AdTech Heroes podcast special episode featuring a live panel of top speakers, in collaboration with The Drum. --- To gain this attention, brands must keep their marketing and branding efforts cons...
12 Heinä 202245min
Ep. 16: Privacy and Personalized Advertising with Shad Alter, Head of Mobile and Programmatic UA at eToro
Can privacy and personalized advertising co exist? --- That's the question a lot of minds in the industry at the minute. --- Which is why for today's episode, we've brought on Shad Alter (Head of M...
29 Kesä 202235min
Ep. 15: The Future Of Digital Advertising, Live From Ibiza!
In this episode, Dal kicks off season #2 of the AdTech Heroes podcast live from Ibiza at Seedtag's company retreat. ---- He's joined by Daniel Freixo (VP of LATAM at Seedtag), Jordi (Head of Marketin...
16 Kesä 202226min
Ep. 14: The Importance of Brand Values with Andrés Ordóñez, Chief Creative Officer at FCB Chicago
In the latest episode of the AdTech Heroes podcast, we speak with Andrés Ordóñez, Chief Creative Officer at FCB Chicago, about brand values. Throughout Andrés’ career, he’s received top industry accol...
2 Kesä 202241min
Ep. 13: The Role of Consultancy with Sam Tomlinson, Partner at PwC
In this week’s episode of the AdTech Heroes podcast, we speak with Sam Tomlinson, Partner at PwC, to talk about the role of the consultancy. Sam works as the media and entertainment leader for PwC in ...
13 Huhti 202237min
Ep. 12: Customer Client Success and Retention with Alex Bourg, Global Sr Director of Customer Success at Cisco
In the latest episode of the AdTech Heroes podcast, we speak with Alex Bourg, Global Senior Director of Customer Success at Cisco, to discuss customer success and retention. Throughout his career, Ale...
31 Maalis 202234min
