Ep. 10: Becoming a Founder in Ad Tech, with Gurman Hundal, Co-Founder and CEO at MiQ

Ep. 10: Becoming a Founder in Ad Tech, with Gurman Hundal, Co-Founder and CEO at MiQ

In this week’s episode of the AdTech Heroes podcast, we discuss what it’s like to be a founder in ad tech, with Gurman Hundal, Co-Founder and CEO at MiQ.

MiQ is a programmatic media partner for marketers and agencies. Gurman co-founded the company in 2010 and it’s since grown from strength to strength with 19 offices worldwide.

The episode begins with Gurman explaining more about MiQ, such as how it started and its role in the media industry.

He goes on to discuss programmatic, a growing way of buying advertising. We also discover how the company builds its tech products.

We learn of Gurman’s experience of doing business in India and the company culture of MiQ. Gurman also shares what a typical day in his life is like.

Towards the end of the episode, Gurman gives his advice for people thinking of starting a business in ad tech: Take risks, as the worst-case scenario is never that bad.

Gurman finishes the episode by answering what he’d choose as a superhero power in tech if he could.

Learn what it’s like to be a founder in ad tech by tuning into the latest episode of AdTech Heroes with Gurman Hundal, Co-Founder and CEO at MiQ.

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Ep. 57: Marketing at the Speed of Change: Transformation, Agility & Modern Leadership

Ep. 57: Marketing at the Speed of Change: Transformation, Agility & Modern Leadership

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Ep. 56: The Age of the Undernet: How AI Agents Could Transform Advertising

Ep. 56: The Age of the Undernet: How AI Agents Could Transform Advertising

In this episode of the AdTech Heroes podcast, Jon Wallett welcomes Jacob Davis, Executive Director & Global Head of Performance at Crossmedia.They discuss Jacob’s perspective on the rise of the “under...

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Ep. 55: The Human Edge of AI in Modern Media

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Ep. 54: From Startup Vision to Global Scale: The Seedtag Story

Ep. 54: From Startup Vision to Global Scale: The Seedtag Story

In this special episode of the AdTech Heroes podcast, Brian Gleason, CEO of Seedtag, joins co-founders Albert Nieto and Jorge Poyatos to reflect on the journey that took Seedtag from a startup to the ...

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Ep. 53: Building a Career in Adtech

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In this episode of the #AdTechHeroes podcast, Jon Wallett welcomes Nobles Crawford, Assistant Vice President of Corporate Brand Engagement at L'Oreal. They discuss Crawford's career journey, the evolu...

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Ep. 52: Reimagining Commerce for the Agentic Era

Ep. 52: Reimagining Commerce for the Agentic Era

Welcome to the first episode of Season 4 of the AdTech Heroes podcast. Our new host, Jon Wallett (Head of Sales, East Coast at Seedtag) welcomes Amie Owen, the Global Chief Commerce Officer at IPG Med...

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Ep. 51: MindSync: The Role of Empathy in Advertising

Ep. 51: MindSync: The Role of Empathy in Advertising

In this episode of the AdTech Heroes podcast, Charles Van Winsen (founder of Mindsync) speaks about the integration of psychology into marketing. Charles unveils his entrepreneurial journey, the purpo...

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Ep. 50: T&P: Integrating Creative, Data & Performance

Ep. 50: T&P: Integrating Creative, Data & Performance

In this episode of the AdTech Heroes podcast, Tom White (Chief Performance Officer at T&P) covers the integration of creative data and performance in advertising. Tom emphasizes the role of data in pr...

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