Essential metadata tips
The IPG Podcast3 Huhti 2020

Essential metadata tips

This episode of the IPG Podcast focuses on the crucial subject of metadata in publishing. Our guest is Margaret Harrison of Ingram Content Group, the gold sponsor of the IPG's Spring Conference on 2 and 3 June, who shares some excellent advice for sharpening up the use of metadata to promote and sell books. IPG members can get more support via a free copy of Ingram's Metadata Essentials, available here.

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