Zipporah Allen, VP of Digital Customer Experiences, Taco Bell

Zipporah Allen, VP of Digital Customer Experiences, Taco Bell

Send us a text Great news for all of the taco lovers, "Taco Tuesday" fanatics, and those late-night Fourthmeal runners! Taco Bell has announced it is rolling out a brand-new loyalty program to better serve, connect with, and reward fans for enjoying their Taco Bell favorites. The Taco Bell Rewards program is set up as a points-based system, rewarding fans with free food based on their purchases. As the brand shares the exciting news of the new program, Loyalty360 had the chance to speak...

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#484: Leaders in Customer Loyalty: Brand Stories | Moe’s Southwest Grill: Redefining Loyalty with Flavor and Fun

#484: Leaders in Customer Loyalty: Brand Stories | Moe’s Southwest Grill: Redefining Loyalty with Flavor and Fun

Send us a text Step into Moe’s Southwest Grill and the first thing you’ll hear is the signature shout: “Welcome to Moe’s!” As part of the GoTo Foods platform company, Moe’s taps into enterprise resour...

23 Loka 202528min

#483: Leaders in Customer Loyalty: Brand Story | Play, Partnerships, and Personalization: How Hasbro Builds Loyalty Across Generations

#483: Leaders in Customer Loyalty: Brand Story | Play, Partnerships, and Personalization: How Hasbro Builds Loyalty Across Generations

Send us a text For more than a century, Hasbro has been a household name in toys and games, with a portfolio spanning over 1,500 intellectual properties, from childhood classics like Candy Land to ico...

16 Loka 202515min

#482: Executive Spotlight: How Petro-Canada’s Amanda Mitchell Is Redefining Loyalty in a Commodity-Driven

#482: Executive Spotlight: How Petro-Canada’s Amanda Mitchell Is Redefining Loyalty in a Commodity-Driven

Send us a text In this Executive Spotlight, Loyalty360 CEO Mark Johnson speaks with Amanda Mitchell, Head of Loyalty at Petro-Canada, proudly owned by Suncor, Canada’s leading integrated energy compan...

11 Loka 202529min

#481: Leaders in Customer Loyalty: Brand Story | Driving Customer Loyalty: Avis’ Vision for Premium, Personalized Mobility

#481: Leaders in Customer Loyalty: Brand Story | Driving Customer Loyalty: Avis’ Vision for Premium, Personalized Mobility

Send us a text For decades, car rental has been viewed as a transactional necessity. Simply a checkpoint on the travel journey rather than a meaningful part of it. Beth Gibson, Vice President, Avis Fi...

9 Loka 202525min

#480: Leaders in Customer Loyalty: Brand Stories | McAlister’s Deli: Crafting Loyalty Through Purpose, Personalization, and a Perfect Cup of Tea

#480: Leaders in Customer Loyalty: Brand Stories | McAlister’s Deli: Crafting Loyalty Through Purpose, Personalization, and a Perfect Cup of Tea

Send us a text In a time when restaurant brands are redefining what value and connection mean to their guests, McAlister’s Deli is standing out by blending purpose-driven hospitality with operational ...

2 Loka 202535min

#479: Leaders in Customer Loyalty Industry Voices | How Paisly is Elevating Travel Loyalty Through Personalization and Partnerships

#479: Leaders in Customer Loyalty Industry Voices | How Paisly is Elevating Travel Loyalty Through Personalization and Partnerships

Send us a text Travel can be magical, or it can be chaotic. As Mark Johnson, CEO of Loyalty360, noted at the start of this episode of Industry Voices, “The higher your expectations, the more likely so...

30 Syys 202522min

#478: Leaders in Customer Loyalty: Brand Story | TELUS Transforms Loyalty by Delivering Value at Every Connection Point

#478: Leaders in Customer Loyalty: Brand Story | TELUS Transforms Loyalty by Delivering Value at Every Connection Point

Send us a text In a rapidly evolving telecommunications landscape, where customer choice and switching costs continue to shift, TELUS is rising above the noise. As Canada’s fastest-growing national te...

25 Syys 202522min

#477: Leaders in Customer Loyalty: Brand Stories | Sephora’s Emmy Brown Berlind on Innovation, Value, and Building Deeper Connections

#477: Leaders in Customer Loyalty: Brand Stories | Sephora’s Emmy Brown Berlind on Innovation, Value, and Building Deeper Connections

Send us a text Sephora has long been recognized as a leader in prestige beauty retail. Founded in France in the late 1960s, the brand introduced its now-famous open-selling concept that allowed shoppe...

18 Syys 202530min

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