Krystal Zell, VP Customer Marketing and Operations, The Home Depot

Krystal Zell, VP Customer Marketing and Operations, The Home Depot

Send us a textMark Johnson from Loyalty 360 recently had the chance to speak with Krystal Zell, vice president of customer marketing and operations at The Home Depot, about the launch of Home Depot’s expanded Pro Xtra loyalty program.

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Loyalty360 Loyalty Live | Andy O’Dell, Clutch

Loyalty360 Loyalty Live | Andy O’Dell, Clutch

Send us a text Artificial Intelligence (AI) has become a topic of conversation for marketers this year. With its ability to enhance personalization, tailor rewards, and make product recommendations, t...

21 Marras 202316min

Loyalty360: A Q&A with Author Doug Zarkin on Moving Your Brand Out of the Friend Zone and Creating Emotional Loyalty

Loyalty360: A Q&A with Author Doug Zarkin on Moving Your Brand Out of the Friend Zone and Creating Emotional Loyalty

Send us a text For marketers and customer loyalty professionals, creating authentic emotional connections between the brand and consumers is vital to success in today’s competitive marketplace. Consum...

15 Marras 202320min

Loyalty360 Loyalty Live | Michael Snyder, Comarch

Loyalty360 Loyalty Live | Michael Snyder, Comarch

Send us a text Data leads the way in modern marketing, serving as the foundation for informed decisions at every turn. Today's customer loyalty strategies rely on an intricate network of gathered and ...

14 Marras 202319min

Loyalty360 Loyalty Live | Aaron Lobliner, CataBoom

Loyalty360 Loyalty Live | Aaron Lobliner, CataBoom

Send us a text In a rapidly evolving marketing landscape, where engaging and retaining customers is an ongoing challenge for many brands, the concept of gamification has emerged as a captivating solut...

7 Marras 202323min

Loyalty360 Loyalty Live | Don Smith, Brierley – Capillary

Loyalty360 Loyalty Live | Don Smith, Brierley – Capillary

Send us a text Capillary Technologies, has made waves in the loyalty industry, thanks to its recent acquisitions of two prominent companies: Brierley and Tenerity's Digital Connect Assets. Since its i...

31 Loka 202323min

Bringing Homes to Life: A Q&A with At Home on Making the Customer Experience Richer Through Value

Bringing Homes to Life: A Q&A with At Home on Making the Customer Experience Richer Through Value

Send us a text At Home is a retail superstore focusing on holiday, seasonal, and decorative items for the home. The company was first established in South Texas in 1979 under the name Garden Ridge Pot...

26 Loka 202324min

Loyalty360 Loyalty Live | James Murphy and Sara Fefferman, Salesforce

Loyalty360 Loyalty Live | James Murphy and Sara Fefferman, Salesforce

Send us a text Familiar to marketing, sales, and customer service teams globally, Salesforce supplies cloud-based solutions to support its clients’ customer loyalty and customer relationship managemen...

24 Loka 202322min

Loyalty360 Loyalty Live | Ellen Green, Bounteous

Loyalty360 Loyalty Live | Ellen Green, Bounteous

Send us a text For the past 20 years, Bounteous has established itself as a co-innovation partner for numerous brand clients. The company’s core mission as a technology-agnostic agency is to assist cl...

17 Loka 202314min

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