Preferred Rewards Delivers Big Numbers for Bank of America

Preferred Rewards Delivers Big Numbers for Bank of America

Send us a text When it comes to reward programs in the financial sector, big numbers play a big role in driving client satisfaction and deepening client relationships. Since launching its industry-leading, no-fee Preferred Rewards program in 2014, Bank of America has seen a steady stream of member enrollments and an even more impressive use of the loyalty program’s perks and benefits. In six years, the program has grown to more than 7.9 million members across Bank of America’s three offerings...

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Leaders in Customer Loyalty: Industry Voices | Bounteous on the Shifts Redefining Customer Loyalty

Leaders in Customer Loyalty: Industry Voices | Bounteous on the Shifts Redefining Customer Loyalty

Send us a text As brands enter 2026, loyalty strategies are being reshaped by economic pressure, rapidly shifting consumer expectations, and the accelerating role of technology. Rising costs, tighter ...

13 Tammi 28min

Leaders in Customer Loyalty: Brand Story | A Century of the Crave: White Castle's Recipe for Retaining Loyal Fans for 105 Years

Leaders in Customer Loyalty: Brand Story | A Century of the Crave: White Castle's Recipe for Retaining Loyal Fans for 105 Years

Send us a text White Castle’s loyal fan base has kept America’s “first fast-food hamburger chain” in business for nearly 105 years. What makes this brand still appeal to consumers and continue to expa...

8 Tammi 26min

Leaders in Customer Loyalty: Industry Voices | Inside Kobie’s Perspective on the Forces Shaping Loyalty in 2026

Leaders in Customer Loyalty: Industry Voices | Inside Kobie’s Perspective on the Forces Shaping Loyalty in 2026

Send us a text As brands look ahead to 2026, loyalty programs are evolving beyond transactions toward deeper emotional connection, relevance, and trust. Shifting consumer expectations and broader unce...

6 Tammi 26min

#497: Leaders in Customer Loyalty: Brand Stories | Teriyaki Madness: Driving National Growth Using Tech, Flavor, and Fun!

#497: Leaders in Customer Loyalty: Brand Stories | Teriyaki Madness: Driving National Growth Using Tech, Flavor, and Fun!

Send us a text Known for its irreverent attitude, unstoppable energy, and Seattle-style teriyaki bowls, Teriyaki Madness has always taken its food, but never itself, seriously. Founded in 2003 by frie...

18 Joulu 202534min

#496: Leaders in Customer Loyalty: Industry Voices | Blings: Putting the Personal into Loyalty Programs

#496: Leaders in Customer Loyalty: Industry Voices | Blings: Putting the Personal into Loyalty Programs

Send us a text Blings, a global company headquartered in New York, New York, is using patented AI-powered MP5 technology to help companies create personalized, interactive videos that connect with cus...

16 Joulu 202533min

#495: Leaders in Customer Loyalty: Brand Stories | Baked-In Loyalty: Toppers Pizza’s Recipe for Connection and Growth

#495: Leaders in Customer Loyalty: Brand Stories | Baked-In Loyalty: Toppers Pizza’s Recipe for Connection and Growth

Send us a text For more than 30 years, Toppers Pizza has gone beyond crafting inventive, high-quality pizzas to delivering an experience that keeps guests coming back time and time again. With 60 stor...

11 Joulu 202550min

#494: Leaders in Customer Loyalty: Industry Voices | Collinson International Creates Enhanced Customer Lounge Experiences for Today’s Travelers

#494: Leaders in Customer Loyalty: Industry Voices | Collinson International Creates Enhanced Customer Lounge Experiences for Today’s Travelers

Send us a text Collinson International, a privately-owned provider of global travel and customer loyalty programs, doesn’t offer your run-of-the-mill airport experience. Instead of being squeezed in p...

9 Joulu 202525min

#493: Leaders in Customer Loyalty: Brand Stories | Wings and Rings: Loyalty is Everything

#493: Leaders in Customer Loyalty: Brand Stories | Wings and Rings: Loyalty is Everything

Send us a text Families searching for a relaxed, local restaurant to enjoy good food at a reasonable price, and avid sports fans looking for a place to munch on chicken wings while catching the latest...

4 Joulu 202536min

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