ExxonMobil Partnerships Deepen Customer Loyalty Efforts

ExxonMobil Partnerships Deepen Customer Loyalty Efforts

Send us a textTroy Simms is the Director of Business Development for U.S. retail fuel partnerships at ExxonMobil one of the largest international publicly traded energy companies, and the largest direct descendant of John D. 'Rockefeller's Standard Oil.Loyalty360 CEO Mark Johnson met with Simms to discuss the brand's Exxon Mobil Rewards+ program, its recent partnership with Walmart, and how changes in the customer landscape have impacted brand loyalty.

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Leaders in Customer Loyalty: Brand Story | A Century of the Crave: White Castle's Recipe for Retaining Loyal Fans for 105 Years

Leaders in Customer Loyalty: Brand Story | A Century of the Crave: White Castle's Recipe for Retaining Loyal Fans for 105 Years

Send us a text White Castle’s loyal fan base has kept America’s “first fast-food hamburger chain” in business for nearly 105 years. What makes this brand still appeal to consumers and continue to expa...

8 Tammi 26min

Leaders in Customer Loyalty: Industry Voices | Inside Kobie’s Perspective on the Forces Shaping Loyalty in 2026

Leaders in Customer Loyalty: Industry Voices | Inside Kobie’s Perspective on the Forces Shaping Loyalty in 2026

Send us a text As brands look ahead to 2026, loyalty programs are evolving beyond transactions toward deeper emotional connection, relevance, and trust. Shifting consumer expectations and broader unce...

6 Tammi 26min

#497: Leaders in Customer Loyalty: Brand Stories | Teriyaki Madness: Driving National Growth Using Tech, Flavor, and Fun!

#497: Leaders in Customer Loyalty: Brand Stories | Teriyaki Madness: Driving National Growth Using Tech, Flavor, and Fun!

Send us a text Known for its irreverent attitude, unstoppable energy, and Seattle-style teriyaki bowls, Teriyaki Madness has always taken its food, but never itself, seriously. Founded in 2003 by frie...

18 Joulu 202534min

#496: Leaders in Customer Loyalty: Industry Voices | Blings: Putting the Personal into Loyalty Programs

#496: Leaders in Customer Loyalty: Industry Voices | Blings: Putting the Personal into Loyalty Programs

Send us a text Blings, a global company headquartered in New York, New York, is using patented AI-powered MP5 technology to help companies create personalized, interactive videos that connect with cus...

16 Joulu 202533min

#495: Leaders in Customer Loyalty: Brand Stories | Baked-In Loyalty: Toppers Pizza’s Recipe for Connection and Growth

#495: Leaders in Customer Loyalty: Brand Stories | Baked-In Loyalty: Toppers Pizza’s Recipe for Connection and Growth

Send us a text For more than 30 years, Toppers Pizza has gone beyond crafting inventive, high-quality pizzas to delivering an experience that keeps guests coming back time and time again. With 60 stor...

11 Joulu 202550min

#494: Leaders in Customer Loyalty: Industry Voices | Collinson International Creates Enhanced Customer Lounge Experiences for Today’s Travelers

#494: Leaders in Customer Loyalty: Industry Voices | Collinson International Creates Enhanced Customer Lounge Experiences for Today’s Travelers

Send us a text Collinson International, a privately-owned provider of global travel and customer loyalty programs, doesn’t offer your run-of-the-mill airport experience. Instead of being squeezed in p...

9 Joulu 202525min

#493: Leaders in Customer Loyalty: Brand Stories | Wings and Rings: Loyalty is Everything

#493: Leaders in Customer Loyalty: Brand Stories | Wings and Rings: Loyalty is Everything

Send us a text Families searching for a relaxed, local restaurant to enjoy good food at a reasonable price, and avid sports fans looking for a place to munch on chicken wings while catching the latest...

4 Joulu 202536min

#492: Leaders in Customer Loyalty: Industry Voices | The New Incentive Landscape: Maritz's Collections Motivate Members

#492: Leaders in Customer Loyalty: Industry Voices | The New Incentive Landscape: Maritz's Collections Motivate Members

Send us a text Loyalty360 spoke with Mike Donini, Senior Buyer at Maritz, one of the largest full-service incentive and loyalty partners in North America. Maritz began in 1894 as a family-run wholesa...

2 Joulu 202525min

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