#404: Interview with Michelle DeVore: Launching the Supercuts Reward Program
Send us a text Designing an enterprise-level loyalty program from scratch is challenging on its own, but doing so for a large franchise organization like Supercuts—spanning 1,900 locations with over 4...
18 Marras 202424min
#403: Loyalty360 Loyalty Live | Monique De La Rosa, Ansira
Send us a text Artificial intelligence (AI) and Machine Learning (ML) continue to be top of mind as marketers are leveraging AI and ML in a variety of ways to improve their customer loyalty programs a...
12 Marras 202415min
#402: Piada Italian Street Food Upgrades Customer Experience with Revamped Loyalty Program and Digital Ordering
Send us a text The philosophy “the customer is always right” drives many marketers to value client, patron, and guest feedback. Piada Italian Street Food, known for its fresh Italian-inspired menu,...
23 Loka 202422min
#401: Royal Bank of Canada: Forming Strategic Partnerships and Receiving Recognition for Customer Loyalty Efforts
Send us a text When a large financial institution decides to enhance the construction of its customer loyalty program, it can be challenging. Yet repositioning a program in a highly competitive Canadi...
16 Loka 202411min
#400: Loyalty360 Loyalty Live | Todd Hedberg, The Lacek Group
Send us a text Founded in 1993, The Lacek Group designs, builds, and maintains loyalty programs for top brands across the globe. As part of the Ogilvy network, the Lacek team converts disconnected tec...
15 Loka 202424min
#399: Church’s Texas Chicken: Launching the REAL REWARDS Program and Developing a True Omnichannel Experience
Send us a text Inspired by its San Antonio roots, Church’s Texas Chicken® has served flavorful fried chicken for over 72 years. Founded by George W. Church in a location across the street from the ico...
9 Loka 202416min
#398: Loyalty360 Loyalty Live | Caitlin Watson and David Shaw, WillowTree
Send us a text Founded in 2008, WillowTree was built on a heritage of mobile applications. While the company still engages in much of that work, it’s grown into other areas in support of brands, inclu...
8 Loka 202422min
#397: Carter’s: Engaging the Next Generation of Customers with Creative Campaigns and Conversations
Send us a text Founded by William Carter, children’s apparel retailer Carter’s is nearly a 165-year-old company that helps parents navigate parenthood. Today, the company operates more than 1,000 stor...
7 Loka 202423min
