Hooters: Customer Engagement, Brand Partnerships, and the Role of Today’s CMO

Hooters: Customer Engagement, Brand Partnerships, and the Role of Today’s CMO

Send a text Hooters is a globally iconic, image-based, casual dining restaurant brand founded in 1983 in Clearwater, FL. The company consists of nearly 370 stores in total, which include domestic and international franchisees. The brand’s footprint counts 42 states in the U.S. and 29 countries and endeavors to serve great food in a fun environment. Hooters’ tagline is Hooters Makes You Happy — and that’s the brand’s goal. Hooters wants to give its customers a break from the everyday ro...

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Alicia Mowder, Head of US Marketing at Circle K

Alicia Mowder, Head of US Marketing at Circle K

Send a text When it comes to best-in-class customer loyalty and experience, some famous brands and industries come to mind immediately. A favorite retailer, restaurant, airline, hotel chain – the list...

15 Kesä 202025min

Marti Beller, President, Kobie Marketing

Marti Beller, President, Kobie Marketing

Send a text In the Loyalty360 Thought Leadership series, we talk to the leaders in customer, channel and brand loyalty about the technology that impacts brands' ability to drive unique experiences and...

1 Kesä 202027min

Susan Frech, Co-Founder and CEO, Social Media Link

Susan Frech, Co-Founder and CEO, Social Media Link

Send a text In this Loyalty360 Thought Leadership video, we sit down with Susan Frech, Co-Founder and CEO of Social Media Link. In this series, we talk to the leaders in customer, channel and brand lo...

1 Kesä 202015min

Christian Selchau-Hansen, CEO, Formation

Christian Selchau-Hansen, CEO, Formation

Send a text In the Loyalty360 Thought Leadership series, we talk to the leaders in customer, channel and brand loyalty about the technology that impacts brands' ability to drive unique experiences and...

1 Kesä 202022min

Rick Boubelik, Senior Director Loyalty Marketing, Epsilon

Rick Boubelik, Senior Director Loyalty Marketing, Epsilon

Send a text In the Loyalty360 Thought Leadership series, we talk to the leaders in customer, channel, and brand loyalty about the technology that impacts brands' ability to drive unique experiences an...

1 Kesä 202013min

Guy Cierzan, Managing Partner, Loyalty, ICF Next

Guy Cierzan, Managing Partner, Loyalty, ICF Next

Send a text In this Loyalty360 Thought Leadership video, we sit down with Guy Cierzan, Managing Partner, Loyalty of ICF Next. Our discussion with Guy includes information on his role, customer loyalty...

28 Touko 202022min

Len Covello, Chief Technology Officer, Engage People

Len Covello, Chief Technology Officer, Engage People

Send a text What if, as a brand, you could tap into the loyalty currency in your customers’ pockets? What if you could add use of that currency to your best customers’ journeys? What if you could give...

28 Touko 202010min

Lukasz Sloniewski, Consulting Director, Comarch

Lukasz Sloniewski, Consulting Director, Comarch

Send a text Loyalty360 CEO Mark Johnson speaks with Comarch's Lukasz Sloniewski about technology and how Comarch drives unique experiences and engagement within the world of loyalty.

28 Touko 202025min

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