[159] How to Use Personal Branding to Boost Your MSP's Reach

[159] How to Use Personal Branding to Boost Your MSP's Reach

In this episode, Richard Tubb speaks to Victoria Blinova, a senior strategic partner manager at Google. She specialises in YouTube deals and leveraging her marketing skills to drive business growth. She is passionate about personal branding as a tool to boost visibility and reach.

Now as a start-up co-founder and advisor, Victoria is deeply engaged in the tech start-up scene all the way across Europe, the UK, and the Middle East, and has experience managing mult-imillion dollar budgets for retail and real estate executives, along with leading the digital marketing for Nestle's MENA B2B Business.

Victoria explains a typical working day, and shares why she decided to use LinkedIn to build her personal brand. She gives advice on: content creation, promoting yourself online and why you don’t need to use video.

Richard asks her how she overcomes self-doubt and the worry that nobody is consuming your content. Victoria shares lessons she’s learned from content creation and inspirational people in marketing.

Victoria discusses her role as a community lead for women at Google, how she’d like things to change for women in tech, and how to do business in different countries with different cultures to your own.

Mentioned in This Episode


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[170] How to Master Email and File Migrations for MSPs

[170] How to Master Email and File Migrations for MSPs

In this interview, Richard Tubb speaks to Colin Hogg, the vice president of sales for Couchdrop. They have an amazing migration solution for MSPs called Movebot. It makes it much easier to do data mig...

8 Joulu 202446min

[169] Professional Musician to MSP Guru: the Amazing Luis Giraldo

[169] Professional Musician to MSP Guru: the Amazing Luis Giraldo

In this episode, Richard Tubb speaks to Luis Giraldo, the Chief Evangelist for ScalePad, a company that offers a collection of applications to help MSPs launch their growth. In the IT space, he is som...

1 Joulu 20241h 25min

[168] Best-Kept Secret to Global Leader: The Remarkable Evolution of Comptia

[168] Best-Kept Secret to Global Leader: The Remarkable Evolution of Comptia

In this interview, Richard Tubb speaks to Todd Thibodeaux, President and Chief Executive Officer of CompTIA, a nonprofit organisation that supports MSPs and IT businesses. Todd explains how CompTIA su...

10 Marras 20241h 26min

[Bonusode] Live From Pax8 Beyond EMEA: Rob Rae on Amazing Events

[Bonusode] Live From Pax8 Beyond EMEA: Rob Rae on Amazing Events

This episode was recorded live in Berlin, Germany at the Pax8 Beyond EMEA conference. Rob Rae is the Corporate Vice President of Community and Ecosystems for Pax8.Rob talks about how it feels to bring...

17 Loka 202426min

[Travelogue]: Pax8 Beyond EMEA 2024: Growing Community Beyond the Cloud

[Travelogue]: Pax8 Beyond EMEA 2024: Growing Community Beyond the Cloud

Time for another Team Tubb Travelogue! This time, Gudrun Lauret catches up with Richard Tubb and Lenka Koppova, who are in Berlin for Pax8 Beyond EMEA 24.Grab a cup of your favourite tea or coffee, re...

16 Loka 202432min

[Bonusode] Live From Pax8 Beyond EMEA With Phylip Morgan: What's New?

[Bonusode] Live From Pax8 Beyond EMEA With Phylip Morgan: What's New?

This episode was recorded live in Berlin, Germany at the Pax8 Beyond EMEA conference, and Richard Tubb speaks to Phylip Morgan. He’s the Pax8 Chief Revenue Officer EMEA, and they talked about what’s n...

15 Loka 202418min

[167] Building a Culture of Success: Secrets from the UK's Top ISP

[167] Building a Culture of Success: Secrets from the UK's Top ISP

In this interview, Richard Tubb speaks to Richard Tang, the founder and CEO of Zen Internet, consistently rated as the top internet service provider in the UK. Founded in 1995, the initial plan was to...

13 Loka 202457min

[166] Need More Free Time? Call Answering Services are a Game-Changer for MSPs

[166] Need More Free Time? Call Answering Services are a Game-Changer for MSPs

In this interview, Richard speaks to Leigh Smith, Director of Growth and Happiness at AnswerConnect, a 24/7, live call-answering solution founded in 2002. The service enables MSPs to streamline issue ...

6 Loka 202450min

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