20Product: How Canva Builds Products: Lessons Learned, What Works? What Flopped? The Top 5 Product Lessons in Scaling to 185M Monthly Active Users with Canva Co-Founder and Chief Product Officer, Cameron Adams

20Product: How Canva Builds Products: Lessons Learned, What Works? What Flopped? The Top 5 Product Lessons in Scaling to 185M Monthly Active Users with Canva Co-Founder and Chief Product Officer, Cameron Adams

Cameron Adams is Chief Product Officer and co-founder of Canva where he is responsible for heading up the design and product teams. Since launching in 2013, Canva's global community has grown to over 185 million monthly users in over 190 countries. In 2021, Canva was valued at $40 billion, following a $200m funding round. This saw it become one of the most valuable private software companies in the world. Prior to joining Canva, Cameron found himself working closely with Lars and Jens Rasmussen (co-founders of Google Maps) to realise the design vision for Google Wave.

In Today's Episode with Cameron Adams:

1. From Accidental Joining to Most Valuable Private Company:

  • How did Cameron go from working on Google wave with Lars Rasmussen to co-founding Canva with Mel and Cliff?
  • What was the single closest near-death experience in the life of Canva?
  • Why did Canva fail as a social network? What did Cameron learn from that?

2. How to Create Users that Truly Love Your Products:

  • What have been Canva's biggest lessons on what it takes to do world class onboarding?
  • What is Cameron biggest advice to founders on how to create moments of delight in your product?
  • Is simplicity always best in product? What, when made more complex, is better for the user?

3. Scaling Canva into the Enterprise:

  • What are the biggest product changes that are required to move into enterprise?
  • What does Cam know about moving up market that he wishes he had known when he started?
  • What are the biggest product and design mistakes founders make when making the transition from PLG to enterprise sales?

4. AI Changes Everything: More Money or Better Products Only

  • Who will win the foundation model layer landscape? What will it be in 10 years?
  • Will companies actually make more revenue from having AI in products or will it just create better products?
  • How does Canva's implementation of AI in their products impact the margins of their products?

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20VC Rising Star: Why Founders Should Expect More From Their VCs | How To Know Pre-Investment Whether a VC Will Be Valuable and How to Get the Most Value Out of Them | Is There a Misalignment Between Founders and VCs with Oana Olteanu, Partner @ SignalFir

20VC Rising Star: Why Founders Should Expect More From Their VCs | How To Know Pre-Investment Whether a VC Will Be Valuable and How to Get the Most Value Out of Them | Is There a Misalignment Between Founders and VCs with Oana Olteanu, Partner @ SignalFir

Oana Olteanu is a Partner @ SignalFire where she focuses on enterprise software at Seed, Series A and Series B. Prior to joining SignalFire, Oana was at Scale Venture Partners where she invested in applied ML and developer tooling. Oana sourced Scale's investments in Observe.ai, Flatfile, and Proscia. She was part of the deal teams for Honeycomb and AllyO (acquired by HireVue). She also supported existing portfolio companies such as Dialpad, Matillion, and BigID. Prior to Scale, Oana was an AI seed investor at SAP.io, SAP's $35M seed fund, where she sourced the investments in Plum.io, Oto.ai, and Akorda. In Today's Episode with Oana Olteanu We Discuss: 1.) From Tank Driving in Romania to VC's Rising Star: How Oana made her way from driving tanks in Romania to becoming a VC? How did leaving Romania for Germany and then moving to the West Coast impact her mindset? What does Oana know now that she wishes she had known when she entered VC? 2.) How to Assess a VC: The Founders Guide: Pre-investment, how can founders know whether a VC can add value? What are the signs? What three core questions will reveal how much value a VC can add? Post-investment, what can founders do to extract the most value from their VCs? What should the founders ask their investors for help with? What should they do themselves? 3.) The VC <> Founder Relationship: Oana has the highest founder NPS of any VC I have ever had on 20VC, what does Oana believe makes her founders rate her contribution so highly? What works? What does not? How does Oana give sometimes very hard feedback to founders but retain that relationship of trust and safety at the same time? What mistakes do other VCs make in giving feedback? What does Oana believe are the single biggest misalignment between VCs and founders? 4.) VCs Behaving Badly: 101 What are the single biggest ways Oana sees VCs behaving badly? How does Oana think founders expectations of the product of venture should change? Does Oana believe boards are valuable? What can be done to improve them? Items Mentioned in Today's Episode: Oana's Favourite Book: The Daily Stoic: 366 Meditations on Wisdom, Perseverance, and the Art of Living: Featuring new translations of Seneca, Epictetus, and Marcus Aurelius

18 Marras 202238min

20 Sales: The Ultimate Guide to Sales Onboarding for New Sales Reps and Sales Leaders, The Biggest Red Flags in the First 30 Days & What Can Be Done to Set Them Up for Success with Leaders from Figma, Dropbox, Miro and more.

20 Sales: The Ultimate Guide to Sales Onboarding for New Sales Reps and Sales Leaders, The Biggest Red Flags in the First 30 Days & What Can Be Done to Set Them Up for Success with Leaders from Figma, Dropbox, Miro and more.

Oliver Jay (OJ) is one of the most successful sales leaders of the last decade. Most recently, OJ spent 6 years as CRO @ Asana and grew the team from 20 to over 450, becoming a master in sales onboarding in the process. Before Asana, OJ spent 4 years at Dropbox, where OJ was Head of APAC & LATAM. Jordan Van Horn is a Revenue Leader @ Monte Carlo. Prior to this role, Jordan spent 4 years at Segment as VP of Sales, leading a sales team of 50+ Account Executives. Before Segment, Jordan was at Dropbox for 4 years leading enterprise sales for Dropbox Business. Dannie Herzberg is a Partner @ Sequoia Capital and before Sequoia, Dannie spent 4 years at Slack as their Head of Enterprise Sales, growing the business from $100M – $1B in revenue. Before Slack, Dannie spent over 5 years at Hubspot building sales teams. Zhenya Loginov is the CRO @ Miro. At Miro, Zhenya runs the go-to-market team of 700+ people across. Prior to Miro, Zhenya was the COO @ Segment where he built and ran the global go-to-market team of 200+ people. Pre-Segment, Zhenya led a 100-person team at Dropbox across different functional areas. Lauren Schwartz is VP of Enterprise Sales at Fivetran, where she has scaled the team to nearly 100, while more than tripling enterprise revenues. Previously, Lauren spent close to 4 years at Segment where she started as the first female AE and ultimately built and led sales teams in enterprise and growth. Kyle Parrish is VP Sales @ Figma, where he built the sales engine from scratch to today, with over 100 in sales. Before Figma, Kyle spent over 5 years at Dropbox in numerous different roles including Head of Sales, and Global Partnerships lead, responsible for growing Dropbox's partner ecosystem. In Todays Episode on Sales Onboarding We Discuss: 1.) How should the onboarding process for all new sales reps be structured? 2.) How should the onboarding process for a new sales leader be structured? 3.) What specific things can leaders do to set both reps and leaders best up for success? 4.) What are the single biggest red flags in the first 30 days that a rep is not going to work out? 5.) What tools and software can be used to improve this process of ramping new reps?

16 Marras 202230min

20VC: ARK Invest's Cathie Wood on Why ARK Has Not Had More Outflows Despite Performance, How the Global Tech Equities Market Will Go From $7Trn to $210Trn in 8-10 Years, The Future for Facebook and How Elon Musk and Jack Dorsey Could Create the Biggest Di

20VC: ARK Invest's Cathie Wood on Why ARK Has Not Had More Outflows Despite Performance, How the Global Tech Equities Market Will Go From $7Trn to $210Trn in 8-10 Years, The Future for Facebook and How Elon Musk and Jack Dorsey Could Create the Biggest Di

Cathie Wood is the CEO & CIO @ ARK Invest, focusing solely on disruptive innovation, primarily in the public equity markets. ARK has become renowned for opening up its research and becoming a 'sharing economy' company in the asset management space. Prior to ARK, Cathie spent twelve years at AllianceBernstein as CIO of Global Thematic Strategies where she managed over $5 billion. Cathie joined Alliance Capital from Tupelo Capital Management, a hedge fund she co-founded, which managed $800 million in global thematic strategies. Prior to Tupelo Capital, she worked for 18 years with Jennison Associates LLC as Chief Economist, Portfolio Manager and Director. In Today's Episode with Cathie Wood We Discuss: 1.) Entry into Hedge Funds at 20: How did Cathie get her first role in the world of finance at the tender age of 20? What is Cathie running from? What is Cathie running towards? What are some of Cathie's biggest lessons from seeing the dot com bust at Tupelo? What does Cathie know now that she wishes she had known when she started investing? 2.) Why Benchmarks and Passive Investing are Bad: Why does Cathie believe that benchmarks and indexes have become dangerous for consumers? Why does Cathie not believe what everyone else does regarding inflation? How much of the performance of large-cap tech stocks is tied to the growth of passive investing? Why does Cathie think the Fed is making a huge mistake? 3.) Time to Pick Companies: Why does Cathie believe that Facebook is emerging as an attractive value stock? How does Cathie believe Elon Musk and Jack Dorsey could build the largest universal wallet? If Cathie were to put all her money into one of their companies, what would it be? Why does Cathie believe Zoom is one of the most misunderstood companies? 4.) Why Venture: Why Now: Why did Cathie decide to do a venture fund with ARK now? Why did Cathie decide to do a no-carry structure with a higher management fee? How does that align incentives with investors? In venture, the asset chooses the capital, how does Cathie analyze why the best founders in the world will pick and work with ARK over other amazing VCs? What is the single biggest risk you are underwriting when investing in ARK's venture fund? Items Mentioned in Today's Episode: Cathie's Favourite Book: The Emperor of All Maladies: A Biography of Cancer

14 Marras 202247min

20VC: Why Market Size is Everything | Three Signs of a Bull Market and How To Remain Disciplined | Why Investing is a Young Person's Game | The Secret to Negotiation | Missing a $200M Opportunity in Nubank and more with Martín Escobari, Co-President @ Ge

20VC: Why Market Size is Everything | Three Signs of a Bull Market and How To Remain Disciplined | Why Investing is a Young Person's Game | The Secret to Negotiation | Missing a $200M Opportunity in Nubank and more with Martín Escobari, Co-President @ Ge

Martín Escobari is Co-President, Managing Director and Head of General Atlantic's business in Latin America. Martín is Chairman of the firm's Investment Committee and also serves on the Management and Portfolio Committees. Before joining General Atlantic in 2012, Martín was a Managing Director at Advent International. Prior to that, he was Co-Founder and CFO of Submarino.com, a leading Brazilian online retailer that went public and was sold to Lojas Americanas in 2006. Martin started his career as a management consultant at The Boston Consulting Group. Thanks to Seba Kanovich @ dlocal for the introduction today. In Today's Episode with Martín Escobari: 1.) From Bolivia to Harvard to Leading General Atlantic: How did Martin make his way into the world of venture from a small town in Bolivia? How did being an operator going through a bust impact how Martin invests and works with founders? How does Martin advise young members on his team about surviving through a bust? 2.) Market Matters: Founders, Product or Market: Why does Martin believe the single most important element when investing is the market you are entering? How does Martin assess both market size and market growth? What does Martin believe makes a "beautiful business model"? What is the difference between good vs great? Why have we seen a generation of bad business models? How did Martin's analysis of Nubank's market lead him to turn them down? How did Martin change his approach to investing on the back of turning down Nubank? 3.) The Venture Landscape: What made Martin believe there was a downturn last year? What three signs always suggest we are in a bubble? As a result, how did General Atlantic retain their discipline when others did not? Where did they lose their discipline and invest at the top of the market? How does Martin analyse the performance of the crossover funds in the last 24 months? Who did well? Who did not? Do they remain in the market? Is Martin concerned by the exodus of capital out of South America with the bust? 4.) Martin Escobari: The Investor and Board Member: How has Martin's style of investing changed over the last decade? How does Martin reflect on his own price sensitivity? Does Martin engage in outcome scenario planning? What has been Martin's biggest hit? How did it change his mindset? How would Martin analyze his own style of board membership? How does Martin advise young board members gaining their first boards?

11 Marras 202246min

20 Product: Hugo Barra on Lessons Building Hardware Products at Android, Xiaomi, Oculus, and Detect; Feature Kings vs. Budget Kings; 996 Work Culture in China; There Are No MVPs in Hardware; The 3.5-Hour Recruiting Interview

20 Product: Hugo Barra on Lessons Building Hardware Products at Android, Xiaomi, Oculus, and Detect; Feature Kings vs. Budget Kings; 996 Work Culture in China; There Are No MVPs in Hardware; The 3.5-Hour Recruiting Interview

Hugo Barra is the OG of consumer hardware of the last decade. In Hugo's current position, he is the CEO @ Detect, building tools that empower people to understand their health and make informed, timely decisions. Before Detect, Hugo spent an incredible 4 years as VP of VR @ Meta with Oculus. Prior to Oculus, Hugo was in China as VP of Global @ Xiaomi, the 3rd largest phone maker in the world. Finally before Xiaomi, Hugo was a product leader @ Google for over 5 years including as VP of Android Product Management. In Today's Episode with Hugo Barra We Discuss: 1.) Entry into Product: How did Hugo make his way from Brazil to Silicon Valley and Beijing Product OG? What is one takeaway from Google, Meta, and Xiaomi that influenced the way Hugo approaches product today? What is 996 Chinese work culture? How does the experience of working and leading teams in China impact his approach to team building today? 2.) The Secret to Success in Hardware: Why is hardware so much harder than software? What are the main differences? What are the biggest challenges faced when building V1 and V2 in hardware? How much do you rely on data vs gut and intuition? What are some of Hugo's biggest consumer product hardware failures? What did he learn from them? 3.) Feature King vs Budget King: Previously Hugo has said, "in the beginning, there is only two types of consumers." What does he mean by this? How does that impact his approach to product building? Can a budget king product leader also be an amazing feature king leader? What is the difference in the two? Why is it harder to be a budget king product leader? What happens if you have both budget king and feature king in one product? What happens then? 4.) Product Management 101: How does Hugo define product management today? What does it really mean to Hugo? Gustav @ Spotify has said before, "details are not details, they are the product." How does Hugo think about this statement in terms of great product management today? When do product orgs start to break down? What are the catalysts? What can be done to stop this? 5.) Brand Marketing vs Product Marketing: What is the difference between product and brand marketing? Why does Hugo believe you should always start every product build with the press release? What is the difference between good and great in a press release? What do the best have? What are the single biggest mistakes founders and product leaders make in storytelling today? 6.) Masterclass in Hiring: Why does Hugo do 3-and-a-half-hour interviews when hiring new candidates? What are the benefits of their being so long? What does he want to achieve? What core questions does he ask every time? What differentiates good from great? How does he get people to really open up and show true vulnerability?

9 Marras 202252min

20VC: Coinbase's Brian Armstrong on Real vs Fake Emergencies, Coinbase's Failed NFT Launch, The Politicisation of Leadership, Why This Crypto Winter is Different From The Past & Brian's Development and Insecurities as a Leader

20VC: Coinbase's Brian Armstrong on Real vs Fake Emergencies, Coinbase's Failed NFT Launch, The Politicisation of Leadership, Why This Crypto Winter is Different From The Past & Brian's Development and Insecurities as a Leader

Brian Armstrong is the Co-Founder and CEO @ Coinbase, the easiest place to buy and sell cryptocurrency. Over the last 10 years, Brian has led Coinbase to today, a public company with over 3,500 employees and revenues of over $7.5BN in 2021. Brian also raised venture funding before going public from some of the best including Fred Wilson @ USV, Micky Malka @ Ribbit, Marc Andreesen @ a16z and Garry and Alexis at Initialized. Prior to founding Coinbase, Brian was a Product Manager @ Airbnb. In Today's Episode with Brian Armstrong We Discuss: 1.) Founding Coinbase: How did Brian make his way from PM @ Airbnb to founding Coinbase? What is Brian running from in his past? What is he running toward in his future? What does Brian know now that he wishes he had known at the start of Coinbase? 2.) Brian Armstrong: The Leader: What does "high performance" mean to Brian in leadership? How does Brian think about stepping off the treadmill for a second and appreciating what has been achieved? How does one celebrate as a team without creating laziness or arrogance? How has Brian most changed as a leader over the last 10 years? On reflection, what does Brian believe are his biggest weaknesses today? 3.) Crucible Moments in the Coinbase Journey: What does Brian mean when he says, "you need to be able to differentiate between a real emergency and a fame emergency?" What is the difference? When Brian made the speech to the Coinbase team on political views in the company, was that a real or fake emergency? What happened? What would he have done differently? Is the failed NFT launch, a real or fake emergency? What big mistakes were made? What are Coinbase doing to correct and improve them? "Bankrupt Coinbase" campaign on social earlier this year, real or fake emergency? What has been Brian's biggest lessons on how to deal with fake news? 4.) Crypto and The Ultimate Mission for Coinbase: What is different about this crypto winter from all other crypto winters? Why did Brian ban discussion on the market cap from employees within Coinbase? How does Brian maintain morale internally when everyone sees the stock at all-time lows? How does the Coinbase mission extend far beyond financial freedom for the world? What does Brian want Coinbase to be in 10 years?

7 Marras 202241min

20VC: Michael Mauboussin on Good vs Bad Investment Decision-Making Processes, How To Improve Your Process, How To Know When it Needs Improving and The Single Biggest Mistakes People Make In Their Decision-Making Process

20VC: Michael Mauboussin on Good vs Bad Investment Decision-Making Processes, How To Improve Your Process, How To Know When it Needs Improving and The Single Biggest Mistakes People Make In Their Decision-Making Process

Michael Mauboussin is Head of Consilient Research at Counterpoint Global. Previously, he was Director of Research at BlueMountain Capital, Head of Global Financial Strategies at Credit Suisse, and Chief Investment Strategist at Legg Mason Capital Management. He is also the author of three incredible books, including More Than You Know: Finding Financial Wisdom in Unconventional Places, named in The 100 Best Business Books of All Time by 800-CEO-Read. Michael has taught at Columbia Business School since 1993 and received the Dean's Award for Teaching Excellence in 2009 and 2016. In Today's Episode with Michael Mauboussin We Discuss: 1.) Entry into Venture and Finance: What does Michael actually do as "Head of Consilient Research"? What does Michael know now that he wishes he had known when he entered finance? How did Michael and Bill Gurley meet in business school? What does Michael believe makes Bill such a special investor today? 2.) Booms and Busts: How This Compares? How does the current macro downturn compare to prior crashes Michael has worked through? What is the same? What is different? How do political and health events impact the macro? Why was 1987 the end of the world at the time? How did the recovery take place? How does Michael analyze the duration of bull markets vs the duration of recovery time? What advice does Michael give to young people today questioning if they are good investors? 3.) The Investment Decision-Making Process: How does Michael advise on the structuring of your decision-making process? What makes a good process vs a bad process? What can be done to remove politics from the decision-making process? What can be done to ensure all people, regardless of hierarchy feel safe in the process and feel they can share their thoughts without repercussions? What are the single biggest mistakes Michael sees people make in their decision-making process? How do you know when is the right time to change your process? 4.) Everything is a DCF: What does Michael mean when he says that "everything is a DCF"? How does Michael advise and apply this thinking to early-stage venture investors? How does Michael think through highly diversified portfolios vs super concentrated portfolios in venture? Items Mentioned in Today's Episode: Michael's Favourite Book: Consilience: The Unity of Knowledge by E.O Wilson

4 Marras 202249min

20VC: The GoPuff Memo: Why 10-15 Minute Delivery is an Unsustainable Model, The Plan to Make GoPuff Profitable by 2024, Mistakes Made in Europe and What the Europe Plan Should Have Been and What Does Quick Commerce Look Like in 5 Years with Rafael Illisha

20VC: The GoPuff Memo: Why 10-15 Minute Delivery is an Unsustainable Model, The Plan to Make GoPuff Profitable by 2024, Mistakes Made in Europe and What the Europe Plan Should Have Been and What Does Quick Commerce Look Like in 5 Years with Rafael Illisha

Raf Illishayev is the Co-Founder and CEO @ GoPuff, one of the market leaders delivering daily essentials in minutes. GoPuff's latest funding round priced the company at a reported $8.9Bn in March 2021 and to date, Rafael has raised over $2.4Bn for the company from the likes of Accel, Softbank, Fidelity, Baillie Gifford, D1 Capital and more. Rafael has scaled the company to over 1/3 of the US with over 12,000 employees nationwide. In Today's Episode with GoPuff's Rafael Ilishayev You Will Learn: 1.) From Student to Global CEO: How Raf came up with the idea for GoPuff and started the company as a student with no funding? What were the early signs of product-market fit that Raf observed in the early days? In hindsight, does Raf wish they had raised external funding sooner than they did? What would raising external funding sooner have changed about the way they run the business? 2.) The Rise and Fall of Quick Commerce: What are the core drivers that have led to capital drying up for players in the quick commerce space? With the changing environment, is it a race to profitability for all providers in the space? Is this the perfect time for GoPuff to acquire? What are the characteristics of businesses in the space that GoPuff would vs would not like to acquire? How does Raf see the quick commerce space looking in 5 years time? 3.) Getting to Profitability: The Levers That Matter: Customer Service: Why does Raf believe that all players pulling back on investing in customer service are making a massive mistake? What can be done instead? Delivery Time: Why does Raf believe the 10-minute delivery model is fundamentally unprofitable? How do GoPuff approach it as a result? Inventory: With a changing macro-environment, why does Raf believe it is prudent to focus more attention on alcohol and convenience goods? What do prior recessions show us about consumer spending patterns changing? Metrics: What are the single most important metrics which dictate the speed of getting to profitability? Why is the amount of orders a driver can deliver per hour the most important metric? 4.) Business Expansion Opportunities: How does Raf analyze the opportunity for GoPuff in Europe? Why does Raf believe they should have pulled out of Spain much sooner? Why are they so focused on the UK now? Why does Raf believe it is the right decision to stop investing in GoPuff pharmacy? Why is Raf so bullish on GoPuff kitchens? How does the unit economics of the kitchens compare to the core business for GoPuff? What are the positive effects of kitchens on GoPuff core product? What was the most recent disagreement the board has had when it comes to determining what to prioritize vs what not to? Mentioned in Today's GoPuff Episode: Raf's Mentor and Advisor: Emil Michael, Former Chief Business Officer @ Uber

2 Marras 202243min

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