The TikTokification of Everything
In episode #2627, We discuss the 'Tiktokification' of social media platforms, where various platforms are adopting features similar to TikTok to capitalize on its success. We emphasize the importance ...
5 Joulu 20236min
The Creativity Faucet Concept (This Will 10x Your Content)
In episode #2626, We discuss the concept of the creativity faucet and how it can help overcome writer's block and generate better content. We suggest using Twitter or reading to get ideas and warm up ...
4 Joulu 20237min
Audience TAM vs Revenue TAM
In episode #2625, We discuss the difference between audience TAM (Total Addressable Market) and revenue TAM. We explain that venture capitalists often look at the total addressable market when investi...
3 Joulu 20236min
The Anatomy of New York Times' Revenue
In episode #2624, We discuss the breakdown of the New York Times' revenue. We highlight the significant role of affiliate marketing in generating income for the company, with Wirecutter affiliate comm...
2 Joulu 20237min
These New OpenAI Developments Will Change Marketing Forever
In episode #2623, We discuss recent developments from OpenAI that will revolutionize marketing. OpenAI now allows us to create our own GPT without coding, enabling our company to quickly generate data...
1 Joulu 20236min
Dark Social's False Attribution to 'Direct' Traffic
In episode #2622, We discuss the challenges of accurately tracking web traffic in the age of dark social. We highlight the misclassification of social referral traffic as direct and the impact it has ...
30 Marras 20237min
Why Millionaires & Billionaires are Becoming Content Creators
In episode #2621, We explore the strategies of successful content creators, drawing inspiration from figures like Chamath Palihapitiya and Andrew Wilkinson, both millionaires who have activated paid s...
29 Marras 20238min
How SGE Will Dramatically Change Your SEO Traffic
In episode #2620, We delve into the impact of Google's search generative experience (SGE) on SEO traffic. SGE, an AI-generated response providing instant answers in search results, is poised to alter ...
28 Marras 20237min
