Allison Statter and Sherry Jhawar: Co-Founders of Blended Strategy Group and Nez
Second Life28 Elo 2023

Allison Statter and Sherry Jhawar: Co-Founders of Blended Strategy Group and Nez

Allison Statter and Sherry Jhawar founded Blended Strategy Group in 2015 as a celebrity and influencer marketing agency, and since then, the company has evolved to include services in integrated marketing, PR, social media, and more. They continue to build brands at Blended, but just last year, they also set out to create their own: a line of aluminum-free deodorant called Nez. But before Statter and Jhawar were teaming up to disrupt multiple industries, their careers looked a bit different. After graduating from Harvard Business School, Jhawar went on to be a founding member and the head of global marketing at the lip balm company EOS. Meanwhile, Statter was working at Azoff Music Management, managing artists such as Jennifer Hudson, Jewel, and Mariah Carey. While working together to book celebrity talent for EOS, the two realized they could create magic if they joined forces.

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Erica Malbon: Cofounder of Malbon Golf

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The Who What Wear Podcast: Clueless Costume Designer Mona May on 30 Years of Fashion Influence and Letting Girls Be Girls

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The Who What Wear Podcast: Our 2025 Holiday Gift Guide: Fancy Condiments, Hotel Robes, and Creative Paired Gifts

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Toni Chapman: The Moody Foody

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The Who What Wear Podcast: Frankenstein Costume Designer Kate Hawley on Mia Goth’s Ephemeral Looks, del Toro’s Color-Coding, and the Tiffany & Co. Archives

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