How to Stand Out To Potential Clients | How to Compete in the Music Industry

How to Stand Out To Potential Clients | How to Compete in the Music Industry

In this episode of the Mixing Music Podcast, Dee Kei and Lu delve into the art of standing out and competing effectively in the music industry. They discuss key strategies for recording studios and audio engineers to differentiate themselves, including the importance of building a strong personal brand and understanding your audience. Dee Kei and Lu also explore the nuances of competing through superior services and amenities versus competing on price. Whether you're a studio owner, an engineer, or an aspiring music professional, tune in to discover actionable insights and techniques to elevate your presence and thrive in a competitive landscape.

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The Mixing Music Podcast is sponsored by Tegeler Izotope, Antares (Auto Tune), Plugin Boutique, Lauten Audio, Spreaker, Filepass, & Canva

The Mixing Music Podcast is a video and audio series on the art of music production and post-production. Dee Kei and Lu are both professionals in the Los Angeles music industry having worked with names like 6arelyhuman, Odetari, Natalie Jane, Keyshia Cole, Trey Songz, Smokepurrp, Benny the Butcher, Sueco the Child, Ari Lennox, G-Eazy, Lucky Daye, DDG, Lil Xan, Masego, $NOT, Kanye West, Symba, Bludnymph, charlieonnafriday, Blackway, Atlantic Records, Dreamville, BET, Universal Music, Interscope Records, etc.

This video podcast is meant to be used for educational purposes only. If you would like to sponsor the show, please email us at deekeimixes@gmail.com.



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How to Get Better at Mixing: The Answer That Solves Itself

How to Get Better at Mixing: The Answer That Solves Itself

In Episode 361 of the Mixing Music Podcast, hosts Dee Kei and Lu start with some Super Bowl talk and quickly pivot into a bigger conversation about obsession, creativity, and what actually drives high...

17 Helmi 1h

Why Your Mix Might Be Quieter Than It Should Be: Headroom, Fear, and Translation

Why Your Mix Might Be Quieter Than It Should Be: Headroom, Fear, and Translation

In Episode 360 of the Mixing Music Podcast, hosts Dee Kei and Lu get technical and go deep on loudness, gain staging, and headroom. Dee Kei shares a concern he has been noticing in his own work: he ma...

10 Helmi 37min

Making Music for Japanese Sync & Advertising: How Brands Choose Tracks and What Agencies Want

Making Music for Japanese Sync & Advertising: How Brands Choose Tracks and What Agencies Want

In Episode 359 of the Mixing Music Podcast, Dee Kei sits down in Shibuya, Tokyo with Erik Reiff from Black Cat White Cat Music, a music agency working across advertising, film, TV series, games, and p...

3 Helmi 1h 25min

Mixing Goals for 2026: Outreach, Skill Stacking, and Staying Hungry as a Pro

Mixing Goals for 2026: Outreach, Skill Stacking, and Staying Hungry as a Pro

In Episode 358 of the Mixing Music Podcast, hosts Dee Kei and Lu do a loose “New Year, New Goals” conversation focused on real, practical upgrades for working engineers, both technical and career-rela...

27 Tammi 37min

How Drugs and Alcohol Really Affect Your Mixing Decisions

How Drugs and Alcohol Really Affect Your Mixing Decisions

Episode 357 of the Mixing Music Podcast tackles a topic most engineers avoid saying out loud: using substances while mixing, recording, or working live sound. Prompted by a Discord listener question, ...

20 Tammi 1h 17min

What Nobody Tells You About Running a Studio

What Nobody Tells You About Running a Studio

Episode 356 is a reality check for engineers building their career and their room. DK and Lou talk about the stuff that never gets glamorized: studio aesthetics, acoustic panels, learning basic treatm...

13 Tammi 44min

Best Mixing Plugins of the Year (What We Actually Used)

Best Mixing Plugins of the Year (What We Actually Used)

Episode 355 is a fast, opinionated end-of-year plugin conversation: what DK and the crew actually used in mixing, mastering, and even live sound. They shout out specific tools, including the Goodhertz...

6 Tammi 18min

Exclusive Archive | Tape vs Tube Saturation

Exclusive Archive | Tape vs Tube Saturation

JOIN OUR PATREON AND GET ACCESS TO EXCLUSIVE CONTENT: https://mixingmusicpodcast.com/exclusiveI WRITE BOOKS FOR CHILDREN: https://deekeiandkayoko.comHIRE DEE KEI: links.deekeimixes.comHIRE LU: https:/...

1 Tammi 17min

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