3 Ways To Increase Your Email Engagement

3 Ways To Increase Your Email Engagement


Hi, my name is Anna from the International Institute of Digital Marketing and today I will be introducing you to 3 strategies that will help you increase your email engagement. Almost 75% of all marketing emails are never read by the customers. Email marketing can be challenging, and it might seem difficult to stand out. So here are three ways to create a perfect message that people will interact with. First, we need to remember that the subject line is important as it's one of the first things that people look at when deciding whether to open the email. Today it is really easy to personalize the subject line according to the customers' preferences, the industry of interest, and even location. Don’t neglect the subject line next time you plan to write an email. Keep it short and sweet or call to action. You can also ask your consumers a question to attract their attention. Don’t be afraid to get creative with it and you will soon find your style! The second step is using videos. Adding a short video or an animation to your message will leave a positive impression on your consumers and help to improve the effectiveness of the email. Use video designs alongside the text but please make sure it matches the identity of the brand and the message that you are sending out. Today even if you don’t possess the skills to make an animation yourself, there are many websites that have a pre-produced video template that you can edit in seconds to fit your brand and ideas. The third strategy is using images. Visual content helps customers to better understand the email and the information behind it. It is also known that people love seeing images in emails as it stimulates their interest in the topic. If you don't have time to take pictures yourself, don't worry there are plenty of websites where you can get free stock images and websites where you can create your images by editing ready-made design templates Lastly, Don't be afraid to test new ideas when sending out your next email. Try these techniques and stay consistent and you will end up boosting your email engagement. For more information visit our website www.thedigitalmarketinginstitute.org Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalm

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Digital Footprint

Digital Footprint

As a specialist and #brand organizer, I discover the utilization of the term ‘advanced #marking’ inquisitive. Do we utilize the term ‘television #marketing’ or ‘radio #marketing’? #Digitalmarketing has arisen as a specialism throughout the most recent decade with its inceptions established in direct promoting. The expansion in the number of individual gadgets and their utilization implies #brand advertisers have a lot more methods of conveying straightforwardly and intelligently with their objective purchasers or clients. Given this current situation, it’s nothing unexpected that #marketing ideas should be applied to #Digitalmedia and #innovation to create #brands through cooperation with shoppers on their advanced gadgets. We’ll take a gander at a portion of the main FMCG models toward the finish of this article. #Advancedmarking definition: So, how would I see it? Here’s my viewpoint on “#DigitalBranding”: “#Digital #channels and resources are utilized to impart a #brand’s situating (or reason) as a component of multichannel #brand correspondence or commitment programs”. So we should rename ‘advanced #marketing’ ‘#Digital correspondence’ and think about its part with regards to the #business system and #brand arranging. Globally Recognized #DigitalMarketing #Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ is a certifying body founded in the USA by several long-standing #marketers. We have years of experience in #business, #marketing, and more, and have put forth our combined experience to develop #IIDM. #DigitalMarketing is something that’s all around us, yet there has been no solid foundation for #marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of #modernmarketing. Because of this, the need for a solid, stable foundation for #marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #love #webdesign #like #photography #graphicdesign #content #art #fashion #bhfyp

14 Touko 20211min

10 Digital Marketing Strategies for E-Commerce

10 Digital Marketing Strategies for E-Commerce

Ever since the #Covid-19 pandemic, the #eCommerce business has been on the rise significantly for the past months, and there are tons of competitors online. Everyone is finding a way to increase #brand awareness and sales other than their physical stores. However, your #digitalmarketing strategies should be tailored to your #eCommerce business's needs. #Digitalmarketing has become an essential part and lifeline for the #eCommerce business as it offers reach and #ROI. A low-cost #digitalmarketing strategy for #eCommerce can be done with the proper preparations. What to prepare before #marketing your #eCommerce #business? Having the #marketingtools without having the right #mindset and preparation will not give you 100% effectiveness with your #marketing no matter how much money or time you invest in. 10 #DigitalMarketing #Strageties for #E-Commerce: 1. #SEO (Search Engine Optimization) 2. #PPC (Pay-per-click) 3. #ContentMarketing 4. #InfluencerMarketing 5. #SocialMediaMarketing 6. #EmailMarketing 7. Cater to #ShoppingCart 8. #AffiliateMarketing 9. #Retargeting your Existing Customers 10. #Reviews and #Testimonials Read more: https://blog.thedigitalmarketinginsti... Globally Recognized #DigitalMarketing #Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ is a certifying body founded in the USA by several long-standing #marketers. We have years of experience in #business, #marketing, and more, and have put forth our combined experience to develop #IIDM. #DigitalMarketing is something that’s all around us, yet there has been no solid foundation for #marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of #modernmarketing. Because of this, the need for a solid, stable foundation for #marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #love #webdesign #like #photography #graphicdesign #content #art #fashion #bhfyp

14 Touko 20211min

How RetailStores are coping with COVID19

How RetailStores are coping with COVID19

Did you know #Shoppers feel more comfortable buying products from an empty shelf as it means lots of other people have also bought the product? • More than 15 500 stores have closed since #COVID There are New regulations in every store/mall Following worldwide regulations with Center For Disease Control (#CDC), World Health Organization (#WHO), and National Institute of Health (#NIH) Covid has influenced #consumerspending • more cautious to spending, buying more #medication (which has been damaging to some) • They are Buying Anything to make their home life easier- so buying #gymequipment, making their life in space more comfortable Retailers move to #E-commerce • most have moved to #onlinepurchasing for #convenience, #exposure, and #sustainability • #Socialmedia and #websitedesigns have made it easier to interact with customers There is an increase in #unemployment rates and a #damagedeconomy • People were fired or retrenched Retailers are feeling the effect • They are Overwhelmed -the change happened so quickly almost overnight • They Have had to adapt while keeping customers intrigued Convenience is key • Keeping #customerloyal and excited about your #brand is important in the long run Read More: https://blog.thedigitalmarketinginstitute.org/how-are-retail-stores-coping-with-covid/ Globally Recognized #DigitalMarketing #Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ is a certifying body founded in the USA by several long-standing #marketers. We have years of experience in #business, #marketing, and more, and have put forth our combined experience to develop #IIDM. #DigitalMarketing is something that’s all around us, yet there has been no solid foundation for #marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of #modernmarketing. Because of this, the need for a solid, stable foundation for #marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #love #webdesign #like #photography #graphicdesign #content #art #fashion #bhfyp

13 Touko 20211min

Upskilling and Reskilling during Covid19

Upskilling and Reskilling during Covid19

None of us could predict or even imagine that the #globalpandemic would change our lives so drastically. Not only the organizations have been affected but also each and every individual’s day-to-day life. However, an individual can adapt to a certain extent, it is the organization that will face difficulty due to the macro environment. That is why “#upskilling” and “#reskilling” are being used by organizations more and more frequently. What is #upskilling and #reskilling? #Upskilling refers to the process of learning a new #skill for the employees to improve their current position whereas #reskilling refers to the process of learning an entirely new #skillset that leads to a different career position. Read More: https://blog.thedigitalmarketinginstitute.org/the-need-for-upskilling-and-reskilling-during-covid-19/ Globally Recognized #DigitalMarketing #Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ is a certifying body founded in the USA by several long-standing #marketers. We have years of experience in #business, #marketing, and more, and have put forth our combined experience to develop #IIDM. #DigitalMarketing is something that’s all around us, yet there has been no solid foundation for #marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of #modernmarketing. Because of this, the need for a solid, stable foundation for #marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #love #webdesign #like #photography #graphicdesign #content #art #fashion #bhfyp

13 Touko 20211min

Scrum for DigitalMarketing Teams

Scrum for DigitalMarketing Teams

How #scrum works for #digitalmarketing teams The fourth #IndustrialRevolution has provided consumers with several #technologicaloptions to access products but has provided #businesses with the challenge of having to retain and gain consumers. #Scrum is a #framework within which people can address complex adaptive problems, while productively and creatively delivering products of the highest possible #value. It has a simple team structure that consists of a #productowner, a #scrummaster, and a #developmentteam. The #scrumprocess, which follows an #agile methodology, progresses through a series of #sprints that last no longer than two weeks usually. Daily #scrummeetings keep the #developmentteams informed and the backlog consistently updated about the project at hand. #Scrum is a fairly new concept to the #marketing world yet it is becoming a new way for #businesses to respond to their organization's #marketingstrategy needs. With benefits such as allowing consumers to collaborate in #productdevelopment and constant consumer feedback, it is no wonder why companies like #Netflix and #Google have adopted it. The #developmentteam enjoys high morale and complete autonomy to organize and manage itself while #scrum masters merely mitigate team problems and they generally serve the team. #Scrum has helped companies to bridge the gap between #marketing and #IT as the traditional competencies of #marketers have evolved to include #searchengineoptimization, #dataanalysis, and #webdesignskills. To learn more about the latest #marketing methodology visit The International Institute of Digital Marketing blog at www.thedgitalmarketingisnstitute.org and find out how #scrum works for #digitalmarketingteams. Read More: https://blog.thedigitalmarketinginstitute.org/how-scrum-works-for-digital-marketing-teams/ Globally Recognized #DigitalMarketing #Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ is a certifying body founded in the USA by several long-standing #marketers. We have years of experience in #business, #marketing, and more, and have put forth our combined experience to develop #IIDM. #DigitalMarketing is something that’s all around us, yet there has been no solid foundation for #marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of #modernmarketing. Because of this, the need for a solid, stable foundation for #marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #love #webdesign #like #photography #graphicdesign #content #art #fashion #bhfyp

13 Touko 20211min

What is DigitalMarketing?

What is DigitalMarketing?

We all know the saying that goes, “Google is your friend”? Well, that’s because it truly is! Consumers are #online, #socialmedia is the new hangout spot, and #searching for #updates of the latest news has become the best exercise for your fingertips. #DigitalMarketing is the reason behind it all. So what is #DigitalMarketing? #DigitalMarketing is the act of #advertising and selling goods and services. Using #onlinemarketing techniques such as #socialmediamarketing, #searchmarketing, and #emailmarketing is #digitalmarketing. A basic description would say that #digitalmarketing is still just #marketing It works so well on getting people’s attention, such as #products and #services offered by a #business. This is the best alternative to generate those clicks, level up your #sales, and be happy with your results. By now, you should know a successful #business is not luck, it is #digitalmarketing. For more info, you can hit the subscribe button and don’t hesitate to comment down below. Read More: https://blog.thedigitalmarketinginstitute.org/what-is-digital-marketing-3/ Globally Recognized #DigitalMarketing #Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ is a certifying body founded in the USA by several long-standing #marketers. We have years of experience in #business, #marketing, and more, and have put forth our combined experience to develop #IIDM. #DigitalMarketing is something that’s all around us, yet there has been no solid foundation for #marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of #modernmarketing. Because of this, the need for a solid, stable foundation for #marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #love #webdesign #like #photography #graphicdesign #content #art #fashion #bhfyp

13 Touko 20211min

3 Tips for OrganicMarketing

3 Tips for OrganicMarketing

#Organicmarketing is important for any business no matter the size. Investing time and energy in developing #organicmarketing is one of the most important steps one can take to ensure the long-term success of their #business’s #digitalpresence. It’s one of the most effective ways to build an #authenticaudience and fan base for your #product or #service. It can be time-consuming but it’s worth the extra effort. To build a #successful #strategy, one needs to accumulate a range of strong #organicmarketing ideas that includes #socialmedia, #search, and #emailmarketing. You might be asking yourself, why should I look into #organicmarketing when I can just pay for everything? That’s a great question. #Organicmarketing comes with lots of benefits for your #business including more #authenticcustomerengagement and #brandloyalty. Read More: https://blog.thedigitalmarketinginstitute.org/three-tips-for-organic-marketing/ Globally Recognized #DigitalMarketing #Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ is a certifying body founded in the USA by several long-standing #marketers. We have years of experience in #business, #marketing, and more, and have put forth our combined experience to develop #IIDM. #DigitalMarketing is something that’s all around us, yet there has been no solid foundation for #marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of #modernmarketing. Because of this, the need for a solid, stable foundation for #marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #love #webdesign #like #photography #graphicdesign #content #art #fashion #bhfyp

13 Touko 20211min

What Makes Content Marketing a Powerful Lead?

What Makes Content Marketing a Powerful Lead?

We’ve all heard the phrase, “Content is King!” Well, that’s definitely true! #Contentmarketing has become a necessity for any modern #brand. It’s the heart of the most successful #digitalmarketing #campaigns. Behind every great #business stands valuable and wealthy #content that connects a company with its #audience. But what is it that makes #contentmarketing specials, and why is there a huge need for #contentcreation in today’s world? #Contentmarketing is a type of #onlinemarketing in which the supplier #creates and shares relevant and valuable #content. The goal here is to attract, acquire and engage a clearly-defined, #targetedaudience. #Contentmarketing is #strategic and #consistent; it requires the #contentmarketer to deliver high-value #content to a #targeted #audience in the aim of driving profitable #customeraction. In layman’s terms, #contentmarketing can be best described as “#creatingcontent that your audience wants or needs, then giving it to them for free on a consistent basis with the goal of them translating this free value into real value by purchasing from you.” #Contentmarketing has several advantages in the #businessindustry. Its need in the #market has been hugely increasing over the past years. #Contentmarketing works on building #trust, #generatingleads, and cultivating #customer #loyalty. Thus, it has become a new, normal form of customer side which helps evolve what customers expect from #brands they interact with. Read more: https://blog.thedigitalmarketinginsti... Globally Recognized #DigitalMarketing #Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ is a certifying body founded in the USA by several long-standing #marketers. We have years of experience in #business, #marketing, and more, and have put forth our combined experience to develop #IIDM. #DigitalMarketing is something that’s all around us, yet there has been no solid foundation for #marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of #modernmarketing. Because of this, the need for a solid, stable foundation for #marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #love #webdesign #like #photography #graphicdesign #content #art #fashion #bhfyp

13 Touko 20211min

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