4 TYPES OF HIGHLY EFFECTIVE BLOG POSTS

Hello everybody. My name is Kamil. I am a digital marketer. Today I would like to give a little bit of specific information about Facebook marketing. Who study work or have knowledge on digital marketing have awareness about marketing funnel clearly But today I will give information before the funnel what we should do?! As marketers, before building any awareness, consideration, or selling our products we have to understand the Facebook algorithm language. What it wants from us exactly? Every marketer knows that Facebook has a huge audience with detailed information about them and obviously Facebook knows a high-quality audience between them. So Algorithm before making any information about our products wants us to keep people longer on Facebook. So if we make high-quality Facebook ads with beautiful content to attract the attention of users and keep them longer on Facebook to read or watch your content, the Facebook algorithm will help us to reach a more qualified audience. We have to build content like rabbit hole ads if a person looks it has to fall inside the hole go only forward, continue to watch not scroll down very quickly and the Facebook algorithm will realize that your ads keeping people spend longer time in Facebook and algorithm will see you as a partner. I hope this information will be very helpful for you. Wish you all the best this way. Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #love #webdesign #like #photography #graphicdesign #content #art #fashion #bhfyp

6 Heinä 20211min

#digitalmarketing #marketing #socialmedia Explainer videos are a relatively new but powerful concept which helps organizations in enhancing their business awareness and outreach by catching the eyes of the viewers. Explainer videos for business leave a positive impression and have a long-lasting impact on the minds of individuals. 1) videos on landing pages 45% of organizations have added explainer videos on their home page. Out of those, approximately 83% found it useful. They experienced an increase in the number of potential customers and sales. So, if you also want to get more clicks and wish that your customers understand your products or services, then try to create and upload impressive and small explainer videos on the landing page of your site. 2) videos in social networks According to the analysis of hubspot, all the #socialmedia posts that incorporate videos are 48% more viewed by people. So, why not post your business videos over social networks? If you develop the most appealing explainer videos and publish it over various social channels like facebook, youtube, instagram, etc., 3) videos in emails Videos are the best way to increase click-through rates and generate the interest of the visitors. There are no two opinions about the fact that email is the most boring and hardly read by anyone. So, if you want to improve your email open rate, then start adding informative explainer videos in your emails. This tactic will help you to share the information with the customers in a more interactive way. 4) videos in paid ads If you want to make the people aware of the new product or service, then advertising in the form of video ads is the most trending and effective way. By looking at the interest of the individuals, 93% of the marketers use videos to observe a positive impact on their roi. 5) videos in client testimonials Most organizations have a customer testimonial page on their website to build loyalty and trust. Indeed, it’s not an easy approach, but if you want to increase your client testimonials, start making videos with your customers. 6) videos in faq Addressing the customer’s problems in a demonstrative way will not only help you to make satisfied and euphoric customers but also takes your business to the next level. Customers will get the service or solutions and you will strengthen your customer base. #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #love #webdesign #like #photography #graphicdesign #content #art #fashion #bhfyp

5 Heinä 20213min

Hello everyone, My name is Jack Leduc. I am a Brand Marketing Analyst at IIDM. If you own a blog and want to gain more traffic, getting to page 1 of Google will improve your readership. To do this you must know how to get higher on google search. There are many steps to this process but we will go over some of the basics in this video 1 Focus your content around a focus keyword. This will form the direction of your content and indicate to Google what your content is about. Using keyword tools identify a keyword that has low competition but high volume to better your chances of reaching page 1. 2 Look at the competition See what your competitors are doing and what they are not doing both in terms of SEO and content. Think of ways to add to the conversation. 3 Create a Great Title Google favors when your focus keyword is mentioned at the beginning of the title. Adding power words like “best” or “amazing” can also improve your SEO. 4 Write an Introduction that Grabs Attention and a Conclusion that Sells Hook in your reader and identify a problem that they have. At the end of your content encourage engagement with a question or create a call to action for your product or service. 5 Create Hyperlinks Link building is an important part of SEO. Create links in your content to other articles on your site and to those outside of it. 6 Images and Video According to Wyzowl, when provided the option of text or video 72% of consumers would rather view a video to learn about a product or service. So make sure to add a video to your content. Adding images will also keep readers engaged and break up the wall of text. For our complete guide on How to Get Higher on Google Search visit our blog page at blog.thedigitalmarketinginstitute.org and search How to Get Higher on Google Search Results and see improvement in your site’s organic traffic. Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #love #webdesign #like #photography #graphicdesign #content #art #fashion #bhfyp

5 Heinä 20212min

Hey Guys, My name is Halide I am an intern at IIDM Today I am going to talk about why you should study digital marketing Most successful businesses aren't actually the best at what they do. The best product sold online is not the best product produced The best of them are the best marketed and in the age of digital its best to market through digital marketing Digital marketing cheaper than traditional marketing and your ads are seen by a much larger audience So lower budget and higher profit. It's available 24/7 around the world, you don't need to pay marketing agencies and send employees overseas to sell to an international audience as social media ads can target international audiences and run 24/7. It's one of the highest-paying skills in today's world. Once you are an expert in any field of digital marketing you will quickly find a job that pays well in comparison to ordinary jobs To rap it up With Digital there is no limit, you will learn so many different things and you will have a lot of career opportunities. Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #love #webdesign #like #photography #graphicdesign #content #art #fashion #bhfyp

5 Heinä 20211min

I am Ghaida Alrefaei. Digital Marketing Analyst at International Institute of Digital Marketing™. Also an international relations and political science student. The topic I will speak about starting your Journey in Digital Marketing” Many people show interest in digital marketing but are confused about where to start from. if you want to be a digital marketer, here is a brief guide for you. First of all, you need to set a plan that includes education, connection, and skills in digital marketing. Let me expand a bit on each of these points First of all education You do not need a degree to work in digital marketing, but you need to learn fundamental things before getting started. For example, digital marketing strategies, principles, how to create content ..etc. Three main methods to learn digital marketing are Firstly, taking a digital marketing course. You can make things easier for yourself and let experts tell all the things you need to know. The second method is reading books. There are many books written specifically for beginner digital marketers. One of these is ‘Digital Marketing for Dummies’ By Ryan Deiss and Russ Henneberry, 2017. Other than courses and books you can also use social media as a method to learn digital marketing. There is plenty of educational content on social media platforms like YouTube, Facebook, TikTok, and Instagram. Now we are finished with education let's move to Connection It is helpful to be around people who have the same interest in being a digital marketer. This will help you be more in touch with the industry, be linked to opportunities, know the latest trends. Etc. You can achieve that by socializing with people you know who have an interest in digital marketing. Finally, Skills One of the most important skills you need to learn to be a marketer are:- ● writing content ● editing and designing ● keyboard typing ● convincing skills In the end, the more thought through your plan is, and the more effort you put in, the better the outcome you will get. Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #love #webdesign #like #photography #graphicdesign #content #art #fashion #bhfyp

5 Heinä 20212min

PPC advertising is a method of online marketing where you can place ads in strategic places online and pay a fee if only the ad is clicked by a visitor. If we look at any search engine results page in google, yahoo or bing the paid ads are top and usually labeled, organic results are the ones underneath. On social media, ads can appear as banners on the side, posts on a feed, in stories, and the other various forms too. Facebook, Instagram, Twitter, and Pinterest have paid ad options. Every time a user clicks on ads the advertiser pays a specified fee called CPC- cost per click. How much it costs to run an ad or promote your search results will depend primarily on how much competition there is for your keywords. High competition keywords will be more expensive and lower competition terms will likely cost less. How much it costs to run an ad or promote your search results will depend primarily on how much competition there is for your keywords. Generally, PPC is cost-effective. When you set up a pay-per-click campaign, you will also be able to choose whether you want your ad or promoted results to be shown to users all over the world, or only within a specific geographic area. PPC has options and different versions for any kind of business. Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #love #webdesign #like #photography #graphicdesign #content #art #fashion #bhfyp

5 Heinä 20211min

First off, let's start with the positives. Number 1. Paid social media advertisements are extremely cost-efficient. social media sites will charge you solely on audience interactions and it can fit within any budget restriction. Number 2. Paid advertisements magnify your consumer reach. your content will be placed directly to your audience's feeds providing a path for awareness, engagement, etc. Number 3. Paid ads allow for specific targeting and brand awareness. There is an abundance of tools in order for you to specifically target your core, custom, and/or lookalike audiences based on your goal. And lastly Number 4. Social sites provide extensive analytical tools to measure the effects of your advertisement. Unfortunately, social media advertisements also have some downfalls. Number 1. Paid ads require heavy usage of resources since a great campaign requires time, money, and a whole team of collaborators. Number 2. Paid ads can result in negative publicity and loss of control. if you were to be associated with negative publicity and it went viral, It can result in the loss of narrative for your brand, thus diluting your brand voice. And lastly Number 3. There is high competition since many companies are running ads. Through paid ads, your content will be displayed on your user's feed; but then it depends on whether your content is worth interacting with for your audience. Considering the positives and negatives of social media advertising, is it worth paying for advertisements on a free platform? YES… if executed the right way! The gains are phenomenal and outweigh the negatives. Even if your campaign were to fail, with such extensive metrics available, it's great for research purposes. Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #love #webdesign #like #photography #graphicdesign #content #art #fashion #bhfyp

5 Heinä 20212min

#leads #contentmarketing #contentsyndication If you’re looking for one of the best ways to generate #leads for your organization, look no further than #contentmarketing . Let’s look at 6 effective to generate #leads with #contentmarketing . Step 1: create a buyer persona Capturing the wrong #leads is as bad as capturing no #leads. In fact, it’s probably worse because you’ll waste your resources on a lead that’s unlikely to be your customer. A buyer persona is a fictional document that contains the details of your ideal customer. Some of these details are their: ● Name ● Age ● Income ● Gender ● Location ● Ambition ● Solutions they’re looking for ● Decision-making ability This buyer persona should contain as many details as possible. Having buyer personas make your content focused on attracting these type of people. Step 2: leverage #contentsyndication Having valuable content on your company blog can bring in many #leads for your business. What is #contentsyndication? #contentsyndication is the process of having your content on third-party sites that are more popular than yours and reach a much bigger audience. Step 3: provide lead magnets and content upgrades Nowadays, people are reluctant to share their contact information because their inboxes are already full of junk. Some types of content that can serve as lead magnets for your #contentmarketing campaigns are: ● Ebooks ● Reports ● Webinars ● Quizzes ● Courses ● Videos What are the characteristics for effective lead magnets? ● They solve an immediate problem for your audience ● They’re short enough to be used immediately ● They’re accessible immediately to your lead ● They solve a specific problem Step 4: improve your landing pages When you consider that most single landing pages are built specifically to capture #leads, then creating them without thought means you’re essentially throwing your #leads away. There are best practices you need to follow to ensure you optimize your landing pages for high conversion. Step 5: use guest blogging to capture #leads Guest blogging is a valuable activity to improve brand awareness and gain quality backlinks. However, one advantage that most people fail to take is capturing #leads through guest posts. Step 6: target long-tail keywords with the right intent If you run a small to midsize business, then targeting long-tail keywords is the way to go. First of all, it’s easy to detect these keywords’ intent. Secondly, there’s low competition for them. You can use a tool like semrush to carry out keyword research. This will help you to find the long-tail keywords a potential lead might use in search engines: After finding them, you should create your content to target these keywords. Furthermore, you should optimize your page for this keyword. This involves adding the keyword to parts of your page like: ● Headline ● Url ● First few paragraphs ● Subheadings ● Image alt text ● Image name

5 Heinä 20216min