Why Purpose Is The Strongest Form of Activism

Why Purpose Is The Strongest Form of Activism

What if the path you think you're meant to be living isn't your path at all? I grappled with this mental and spiritual Rubik’s cube for decades. Only now — at 48 — do I feel like I have any insight whatsoever into this quandary. Not so with today’s guest. After a drunken car accident at age 19, Jake Ducey had an epiphany: maybe, just maybe, the traditional promise of the American Dream isn't my path to happiness and personal fulfillment. What did he do with this realization? He up and quit school, walking out on a collegiate basketball scholarship to instead light out and travel the world. Along the way, Jake chronicled his journey, distilling his insights down to a book entitled Into the Wind . Undaunted by being turned down by every publisher, he nonetheless self-published his book. And without any marketing budget or publicist, Jake still managed to self-promote Into the Wind to Amazon’s top 300 – no small accomplishment. Jake subsequently piqued the interest and mentorship of people like Chicken Soup for the Soul* author Jack Canfield and Men Are from Mars, Women Are from Venus* author John Gray. He became a TEDx speaker. And at 23, Jake became the youngest author to land a motivational book publishing deal at a major publishing house (Tarcher/Penguin). The Purpose Principles* – hitting book stores this week — is the product of Jake's journey to date, drawing on the stories of success, failure, and the common threads among some of today’s most successful and influential people to illuminate a plan for living your best life in a changing world – a theme not inconsistent with this show. I’ve hosted more than a few impressive young and precocious twenty-somethings on the show over the last two years because I love getting the millennial perspective on life. I like young people and as a parent of two teenage boys and two soon to be teenage girls, I truly want to understand what makes the next generation tick. What is important to millennials? What is the lens through which they perceive their environment? And how will this perception frame and shape the world they will soon inherit and steward into the future? But let’s face it – at 48 I'm likely older than Jake's father. So is there really anything (anything at all?) that this 23 year old (or any 23 year old for that matter) could possibly teach me? Maybe I'm being a snob (probably). But it's a question worth asking, isn't it? What kind of insights could such a young person possibly have that would legitimize a book of any legitimate merit or substance?

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