075 | Personal Branding vs Business Branding
Brand Master Podcast16 Maalis 2021

075 | Personal Branding vs Business Branding

By the end of this episode, you’ll have clarity on the difference between personal branding and business branding which will enable you to make confident strategic decisions for the brand you want to build.

👉 Learn more: ⁠https://brandmasteracademy.com/brand-master-podcast/⁠

First, we’ll define the difference between a business brand such as Nike, Apple, or Red Bull and a personal brand such as Tony Robbins, Gary Vaynerchuck, Oprah Winfrey, and Chris Do.

Then we’ll look at the structural difference and how modern business brands are evolving into human brand personas including brand personality, core values, purpose, and authenticity.

Next, we’ll look at your options to build a brand in 2021 so you can define a personal brand strategy, a business brand strategy, or both.

For more brand strategy resources and downloads visit ⁠https://brandmasteracademy.com/

Jaksot(309)

101 | How To Find Your Target Market In 6 Steps

101 | How To Find Your Target Market In 6 Steps

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15 Touko 20219min

100 | How To Price Your Branding & Marketing Services

100 | How To Price Your Branding & Marketing Services

By the end of this episode, you’ll have a pricing strategy you can use to sell your branding and marketing services without trading your time for a paycheck.  👉 Learn more: ⁠https://brandmasteracadem...

13 Touko 20216min

099 | How To Create A Digital Marketing Funnel

099 | How To Create A Digital Marketing Funnel

By the end of this episode, you’ll have the structure and framework to build a digital marketing funnel to generate leads and sales for your business.  👉 Learn more: ⁠https://brandmasteracademy.com/b...

11 Touko 202112min

098 | Principles Of Brand Strategy

098 | Principles Of Brand Strategy

By the end of this episode, you’ll understand the 5 core principles of branding strategy, which, if adopted, can act as the foundational guide for any brand strategist.  👉 Learn more: ⁠https://brandm...

7 Touko 20216min

097 | How To Sell Brand Strategy [With 5 Questions]

097 | How To Sell Brand Strategy [With 5 Questions]

By the end of this episode, you’ll be armed with 5 questions you can ask a client to shift the conversation from logo design to strategy in a way that will convince them they need your help.  👉 Learn...

6 Touko 20219min

096 | #1 Brand Awareness Strategy

096 | #1 Brand Awareness Strategy

By the end of this episode, you’ll have the most effective and efficient strategy to raise your brand awareness and grow your brand in 2021.  👉 Learn more: ⁠https://brandmasteracademy.com/brand-maste...

4 Touko 20216min

095 | Brand Strategy vs Marketing Strategy

095 | Brand Strategy vs Marketing Strategy

By the end of this episode, you’ll understand the fundamental difference between branding strategy vs. marketing strategy, so you can have high-level conversations with the leadership team, get everyo...

1 Touko 20214min

094 | 10 Signs You Should Fire Your Client

094 | 10 Signs You Should Fire Your Client

By the end of this episode, you’ll be able to identify 10 clear-cut signs that your client is not the right fit for your business and how to get rid of them.  👉 Learn more: ⁠https://brandmasteracadem...

29 Huhti 202110min

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