Episode 167 - Scott’s CMO Reto Aeschbacher on Integration, Marketing, and That Time They Tried Making Suspension
We also get into their US origins, how they handled Covid, e-bike sales versus mountain bike sales, marketing advice, and of course we asked about headset cable routing.
24 Helmi 202343min
Episode 166 - Paul the Punter on Content Creators, Marketing Budgets, & YouTube Money
YouTube explained by a retired YouTuber.
17 Helmi 20231h 21min
Episode 165 - Pivot's Chris Cocalis on Starting a Bike Company, US-Made Carbon, & High Prices
Chris also gets into leaving Titus and that the time he wanted to buy an In-N-Out Burger, e-bikes sales versus mountain bike sales, and running a bike company during the pandemic.
16 Helmi 20231h 52min
Episode 164 - Kyle Strait on World Cups vs New World Disorder, Style vs Tricks, & Rampage at 14
We also get into the most impressive riding he's seen at Rampage, owning property with jumps, and declassified rocket testing.
3 Helmi 202339min
Episode 163 - Santa Cruz's Josh Kissner on Bike Development, Supply Chain Issues, & High Prices
We also talk about why some of their bikes look similar, the evolution of VPP suspension, and when we might see a new V10.
26 Tammi 202354min
Episode 162 - Things We Miss About Old Bikes
Aside from the price tags, is there anything you miss about bikes from ten or twenty years ago?
19 Tammi 202343min
Episode 161 - Enduro World Cup Racing, New Tech, & Will Bike Prices Go Back Down?
Looking into our crystal ball to see the future of enduro racing and the new bikes we might see in 2023.
13 Tammi 20231h 7min
Episode 160 - Rob Roskopp on Skateboarding, the Syndicate, & Leaving Santa Cruz
Rob also talks about Specialized, how PON Holdings came into the picture, and if he's sold more Skateboards than Tony Hawk.
12 Tammi 202330min
